Admissions and Parent Experience Executive

Cognita is a global leader in independent education. Founded in 2004, we are a growing community of 100+ schools in 16 countries - in Europe, North America, Latin America, Asia and the Middle East - serving more than 85,000 students. Each of our schools are proudly unique, however our collective purpose is to create an environment where everyone can, ‘Thrive in a rapidly evolving world’.

At Cognita, we know every student is unique also. We nurture their distinct personalities and strengths. We support them academically, socially, and emotionally, wherever they are in the world, wherever they’re starting from. We protect what’s special about them, while offering them rich knowledge, opportunities, and best practices. And they get to be part of something bigger; ensuring they get an education that’s, quite literally, world class.

We are recruiting an Admissions and Parent Experience Executive for the Royal Grammar School Guildford Dubai (RGS) to join the team immediately. The Royal Grammar School Guildford Dubai opened its brand new campus in September 2021 as a co-educational school, offering a British curriculum. At full capacity, the School will ultimately accommodate about 2,100 students from age 3 to 18.

The Admissions & Parent Experience Executive will be at the heart of delivering outstanding customer service, and a high level of support to new and existing parents, acting as the initial and continual point of contact. The role is responsible for supporting the School Leadership Teams and Admissions from initial enquiry to enrollment, as well as maintaining ongoing relationships with families to ensure satisfaction and retention. Your role will require a complete understanding of the school’s activities, events, and policies, to promote the school’s profile, enhance parent engagement, and drive enrollments.

Key Accountabilities

Customer Experience Champion

Serve as the first point of contact for new and existing parents, providing exemplary customer

service, and ensuring that all feedback is managed with care and professionalism.

Manage and qualify leads, and handle phone enquiries with attentiveness and detail.

Manage the logistics of school tours, open days and assessments, ensuring confirmations are sent, and followed up, and all participants have a memorable experience that showcases the school’s ethos.

Admissions Process Management

Effectively present school enrolment reports in all key areas of Admissions: Enrolments,

Leavers, Assessments, and Tours; weekly to the School Leadership Team and Head Office.

Ensure accurate tracking and management of prospective and current student data in CRM and school management systems.

Facilitate the collection of necessary documentation from parents, ensuring accuracy and

timeliness in our systems. Maintain CRM data integrity and sanity to support informed decision making.

Community Engagement

Maintain a thorough understanding of the school's programmes, policies, and culture to

effectively communicate with prospective families.

Collaborate with Cognita’s Marketing team to promote newsworthy stories across social media and other channels, ensuring the school’s achievements are celebrated and shared with the community.

Support the organization and delivery of school events, enhancing the school's profile and

engagement with both internal and external communities.

Enrolment and Onboarding

Facilitate the enrolment process, from accepting offers to collecting documentation and ensuring compliance, making every family's transition into our community as smooth as possible.

Coordinate onboarding for new students, ensuring all introductory communication is timely,

informative, and up to date. Action emails for future enrolled families, keeping them informed

and excited about joining the school community.

Uphold the highest standards of communication and operational efficiency in all interactions with families, from initial inquiry to ongoing engagement.

General Responsibilities

Embody and model the school's values in all communications and interactions, fostering an

environment of kindness, fairness, and ethical conduct.

Adhere to and actively support safeguarding policies and practices, demonstrating a steadfast

commitment to the safety and well-being of our students.

Respectfully maintain professional confidentiality and follow all school policies and guidelines.

Pursue professional development opportunities and contribute to the overall positive

atmosphere of the school community

Qualifications and Skills 

Diploma or Degree level qualification is preferred.

Good knowledge & level of understanding of UK curriculum schools and KHDA regulations

Efficient time management and effective use of work resources and the ability to prioritise demands for duties with deadlines for completion.

Excellent Interpersonal skills, a positive personality with lots of energy

Motivation, curiosity and intellect to glean and understand key information about the Company’s activity and commercial intentions

Attention to detail is a must

Ability to present documents in an accurate and professional manner

Ability to organise work activities according to priorities and meet deadlines

Demonstrates experience to work effectively within a team and independently

Excellent written and spoken communication skills and presentation.

Committed to achieving the goals and objectives specified for the team

Computer Literacy: an effective user of Microsoft Office: Word, PowerPoint, and Excel; skilled in CRM and ISAMS

Outstanding time management and organisation skills

Result oriented and driven by successful outcomes

Experience

Experience in customer service, preferably in an educational setting, with a

track record of excellence in parent relations and community engagement.

Excellent communication skills, both verbal and written, with the ability to

engage with a diverse parent population.

Strong organizational skills, with an aptitude for managing multiple projects

and priorities effectively.

A proactive approach to problem-solving and a commitment to personal and

professional growth.

If you are driven by challenge and aspire to make a lasting impact, we invite you to apply and be a key player in shaping the future of the Royal Grammar School Guildford.

The school reserves the right to interview and appoint strong candidates before the official closing date, and therefore we would encourage candidates to apply early in the process.

Cognita is committed to safeguarding the welfare of children and young people and expects the same from its employees. All new staff will be subject to detailed and enhanced pre-employment clearance, including identity checks, criminal background checks for all countries lived in, qualification checks, employment checks to include an exploration of any gaps in employment, and satisfactory reference checks for all employment in the last 5 years.