This resources comprises of a PowerPoint presentation. The PowerPoint includes the following:
- Specification Requirements
- Assessment Objectives
- Intended audience for the trailer
- Answers
- NRS grades
- Psychographics
- Creative task character profile activity
- Audience analysis with video links and questions
- Answers
- Pleasures mindmap task
- Recap quiz
- Needs, desires and pleasures recap activity
- Answers
- Application of Uses and gratifications theory task
- Answers
- Positive and negative influences task
- Answers
- Article task with link and questions
- Answers
- Exam question with exemplars, sentence starters and mark scheme
- Marketing and advertising materials task with questions (independent study)
- Reviews task with questions (independent study)
- Answers
- RAGs
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£5.50