Head of Admissions & Marketing

About Cognita

Cognita is a global leader in independent education. Founded in 2004, we are a growing community of 100+ schools in 16 countries - in Europe, North America, Latin America, Asia and the Middle East - serving more than 85,000 students. Each of our schools are proudly unique, however our collective purpose is to create an environment where everyone can, ‘Thrive in a rapidly evolving world’.

About the role 

The Head of Admissions & Marketing – to develop and deliver the overall marketing and admissions strategy for each school. This role is a vital leadership role within the business and will drive performance, pupil roll and the reputation of the school. The role requires a high degree of strategic insight of catchment/demographic analysis, brand evaluation, and the identification opportunities to improve the product offer and pupil roll. The role holder will be required to create strong, working relationships with the ability to implement change at our schools and in partnership with European colleagues.

This is a role with a high level of accountability and the key measures of success will be as follows: -

·      Delivery of the marketing strategy aligned to the school strategic plan.

·      Enquiry volumes

·      Pupil growth

·      Brand awareness (web visits and social media followers)

This role reports into the Executive Principal

Who we are looking for: 

·      A Marketing degree or equivalent related work experience within a similar Marketing role.

·      Excellent commercial awareness

·      A proven strategic thinker who can brief, interpret and analyse data and insight.

·      Good analytical and numerical skills.

·      Excellent social and presentation skills.

·      Excellent level of written and spoken English

·      Strategic and tactical marketing experience.

·      Experience within a customer service industry where delivery of the experience is paramount to success.

·      Experience of a sales led environment.

·      Experience of developing local marketing campaigns, planning and booking media.

 How to Apply 

The Closing Date for Applications is Thursday 4th July 5.00pm. Please send your CV to

recruitment@cognita.com.

 Cognita Schools are committed to safeguarding and promoting the welfare of children and young people and expects all staff, volunteers and other third parties to share this commitment. Safer recruitment practice and pre-employment background checks will be undertaken before any appointment is confirmed. 

 EARLY APPLICATIONS ARE ENCOURAGED, WE RESERVE THE RIGHT TO INTERVIEW AND APPOINT PRIOR TO CLOSING DATE FOR THE RIGHT APPLICANT.