Advertising Media / English project useful as an enrichment activity

Fully differentiated (by colour) resources to support the teaching of a one - two week Media based English project on advertising.

Differentiation:
yellow = higher
blue = middle
purple = lower

Resources provide opportunities to:
- explore target audience for advertising campaigns
- explore existing advertising campaigns
- explore the use of persuasive language
- explore the use of presentational features
- analyse the effectiveness of advertising campaigns
- explore the narratives of advertising campaigns
- design a new soft drink and develop the advertising production plan
- peer and self assess
- explore representation
- justify own design choices

These resources could also be useful as part of an enrichment day/activity.