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Business and finance
Unit 22: Market Research
Example student work with marks.
This includes Assignment 1,2 and 3
Assignment worksheet provided with sentence starters and a further breakdown on hitting M3 and D3.
Unit 22: Market Research Criteria
1 Powerpoint lesson covering criteria for all 3 assignments.
Unit 1 Exploring a Business Introduction
Introduction lesson covering criteria, assignments and learning outcomes
Marketing Mix Worksheet
Includes Task 1 and 2, guiding students through the 7P’s including the extended marketing mix.
Exploring a Business Assignment Structures
Assignment 1,2 and 3 assignment templates. Useful for Unit 1: Exploring a Business. BTEC Business Studies.
3 Structures for Assignment 1,2,3
1 Powerpoint that covers Assignment 1 entirely, this includes requirements for the assignments, examples, highlighted paragraphs with annotations. Slideshow includes a range of images, text and tables. Very easy to follow and guide students with. A total of 28 slides.
Unit 17 Digital Marketing
3 Lessons
1 Example
3 Unit briefs from BTEC for Assignment 1,2,3
Unit 9 Principles of Marketing
Week 1 - 5 lessons
A range of worksheets
This covers all of Learning Aim A
PESTLE Powerpoint
Covers points around the situational analysis tool
Marketing Mix
A range of powerpoint presentations and worksheets
Includes student work booklet
Recruitment and Selection Full lessons
Week 1 - 6 lessons
Unit 9 Principles of Marketing LAB
Learning Aim B
Week 6,7,8,9 full lessons
Worksheets
Unit 9 Principles of Marketing LAC
Learning Aim C
Week 10,11,12 full lessons and worksheets
Developing a Marketing Campaign Revision Guide
A breakdown of particular topics around the Marketing exam including situational analysis tools and budgeted marketing plan.
Unit 22: Market Research Lessons
Total 5 Lessons:
Purpose of Market Research 1
Purpose of Market Research 2
Methods of Market Research 1
Methods of Market Research 2
Use of Market Research
Total of 13 worksheets:
Business acitvity, Primary research
Market research worksheet 1
Market research worksheet 2
Market research quiz 1
Market research quiz 2
Market research homework 1
Market research homework 2
Market researach wordsearch
Purpose of market research activity 1
Purpose of market research activity 2
Methods of market research starter
Market research activity
Types of market research
Unit 2 Developing a Marketing Campaign
1 document per task.
Tasks for each topic in the Unit including:
SWOT
Pestle
Porters
Marketing Mix
Market Research
Gantt Chart
Market Segmentation
SMART objectives
Pricing strategies
Media and Budget
Level 2 Unit 9 Principles of Marketing Glossary for Revision
Glossary Document
Covers all the keyterms required for the Unit 9: Principles of Marketing exam
Key terms are split by Learning Aim A,B,C