Marketing Executive
Nelson and Colne College
Lancashire
- New
- Expiring soon
- Salary:
- Up to £25,250 per annum, depending on experience
- Job type:
- Full Time, Permanent
- Apply by:
- 20 October 2024
Job overview
Salary: Up to £25,250 per annum, depending on experience
Hours: 37 per week
Contract type: Permanent
Site: Lancashire Adult Learning
Closing date: Sunday 20 October 2024
Interview date: TBC
‘Would you like to be part of a team that aims to create the extraordinary?’
Our Organisation
Nelson and Colne College Group is made up of a family of colleges – Nelson & Colne College, Lancashire Adult Learning and Accrington & Rossendale College. Our College Group is now the only Further Education college in Lancashire to be graded as ‘Outstanding’ under the new Ofsted inspection framework.
Together the Group forms a Sixth Form, Skills and Technology Centre, University Centre, Employer Training and Adult Learning Provider delivering exceptional teaching and learning to all ages and at all levels.
Lancashire Adult Learning is an Adult Education College providing opportunities for individuals to learn, develop, work and prosper, at all stages of life. The College is focused on making Lancashire a place where everyone matters; a place where everyone can enjoy equal and quality life chances and be respected in their communities.
The Exciting Role
The College Group is looking for a Marketing Executive to join our expanding Marketing and Communications Team. This role will be predominantly based at Lancashire Adult Learning however flexibility is required in this role as the successful candidate will also be required to travel across any of the College campuses (Nelson and Colne College and Accrington and Rossendale College).
What You Will Be Doing:
- Supporting the Marketing Manager in the development and delivery of impactful marketing activity and collateral.
- Planning, executing, tracking and measuring targeted and creative multichannel marketing campaigns.
- Managing the Group websites and online communication channels, ensuring all content is accurate and up to date.
- Working closely with the Events team to support on the delivery of engaging and effective student, staff and stakeholder events.
- Scheduling and publishing social media posts according to the campaign calendar, ensuring timely and consistent messaging.
- Producing marketing collateral, including leaflets, posters, podcasts and videos.
- Create and curate engaging written content for social media posts, blog articles, newsletters and other collateral to seek opportunities for audience growth.
- Analysing campaign activity to ensure effectiveness and to inform future activity.
- Ensuring campaigns deliver maximum impact across the entire customer journey.
- Ensuring creative thinking for all campaigns and projects.
What We Are Looking For:
- Degree Level Qualification in a relevant field.
- CIM or CIPR qualification.
- A proven track record of creating/influencing innovative and creative multichannel marketing campaigns.
- Proven track record of working with KPIs to analyse and measure effectiveness of activity, and using findings to inform future activity.
- A proven track record of project management capability, keeping yourself on track and accountable.
- Experience developing, measuring and reporting on KPIs.
- Experience of building effective relationships and working as part of a team.
What We Offer in Return:
- Generous annual leave entitlement increasing to a maximum of 28 days (with service), plus Bank Holidays and closure days – totalling 41 days per year.
- Access to a workplace pension scheme – with employer contributions of 5%.
- Enhanced occupational sick pay scheme and access to family friendly policies and benefits.
- A range of health and wellbeing benefits and support.
- Staff recognition scheme, including long service awards.
- Free on-site parking on all College sites.
Please visit our ‘working for us’ section of our website for a full list of our benefits https://careers.nelson.ac.uk/working-for-us/benefits/
How to Apply:
Still Interested?
If you're interested in this post and would like to know more, then please visit our website and complete an application form.
Website: https://careers.nelson.ac.uk/
Further questions: please contact our friendly HR Team h.resources@nelsongroup.ac.uk
*Please note we only accept applications submitted via our website*
Please note: All of our posts are subject to an enhanced DBS check due to working with vulnerable adults and children. Should you wish to discuss this further, please get in touch with the HR team.
About Nelson and Colne College
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Nelson and Colne College, located in the town of Nelson, Lancashire, offers further education to 1,600 full-time students and 3,500 part-time adults. The college was founded during the reorganisation of education in Pendle in the early 1970s and created by the merger of several local sixth forms.
Recent investments have included a £2m engineering facility, an all-weather sports pitch and gym, fully equipped science laboratories, and student study and social spaces. In January 2017, Nelson and Colne College launched a university centre to offer a range of higher education programmes in East Lancashire and beyond.
Principal
Amanda Melton
Values and vision
Nelson and Colne College’s overarching vision is summed up in its commitment to “expanding horizons; excelling together; and always learning". It promises to: put people at its centre; take care to understand each other’s individual qualities and needs; ensure that every single member of the college knows they matter; and celebrate individuality and recognise the strength of diversity.
The college also promotes a “green” ethos among its students and staff, setting up a sustainability group to raise awareness of environmental issues. The whole college has signed up to challenging goals to reduce its carbon footprint.
Ofsted report
“The quality of teaching and learning is outstanding. Assessment is well planned and marking is thorough and helpful. The internal lesson observation system is rigorous and carefully moderated and helps improve the teaching and learning. Staff development is well focused on college priorities.”
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