iGCSE Travel and Tourism Unit 5 Resource Pack | 10 Complete Lessons | 2024 Curriculum
<p>This teacher resource pack features 10 lessons to cover all content required for iGCSE Travel and Tourism Unit 5. It reflects the updated curriculum for 2024 to 2026 and features individual lessons on:</p>
<p>The Importance of Marketing<br />
Factors Affecting Marketing<br />
Marketing Mix (4 Lessons - Product, Place, Price, Promotion)<br />
Types of Market Research<br />
Market Analysis Methods (SWOT & PESTLE Analysis)<br />
Reasons for Market Research<br />
Market Segmentation</p>
<p>This prepares students for iGCSE Paper 2: Managing and Marketing Destinations, which is largely based on the information contained in Unit 5 of the textbook.</p>
<p>The lessons are designed with Rosenshine Principles in mind: retrieval starters, information presented in chunks, simple designs to minimise cognitive overload. 8 of the 10 lessons end with exam questions, which feature mark schemes on the next slide to allow for easy self or peer assessment.</p>
<p>Reading activities are aimed at an iGCSE audience and all lessons feature necessary keywords at the start and use images to support learners with lower literacy levels.</p>
<p>As with the revision guides, I’ve made the lessons to meet more of the exam criteria, so there are extra sections in several of the lessons.</p>
<p>The files comes as a .zip. All lessons are made on PowerPoint, and resources are presented in word format and pdf, allowing easy editing and printing.</p>