Use this 24 slide powerpoint to equip students with the media literacy skills to analyse print and digital advertising. Specifically targeted to engage older students, this powerpoint focuses on global and Australian products such as drinks, cars, services and beauty products.
This powerpoint includes:
Learning outcomes, terms, summary page and presenter notes
Definition and examples of media literacy terms
Rene Magritte’s “This is not a pipe” theory of representation and video
Definition and examples of visual literacy terms (stereotype, gaze, offers, demands, and objectification)
Definition, examples and comparison of gender roles (and reversal)
Activity and examples of subversive advertising.
Save time sourcing advertisements as this powerpoint includes:
- I Bought a Jeep - TVC Australia
- Bundaberg diet ginger beer for men and women - poster
- Australia Post - bus stop poster
- Qantas - online and print
- Special K - magazine
- Prius car - magazine
- Alcoa aluminium - poster
- Titanic film - online and poster
- Armani Beyonce and male ad - magazine
- XXXX beer - poster
- Ralph Lauren - magazine
- EB beer - print
- Schlitz beer - traditional print
- Dove flawed or flawless? - print
- Gillette The Best Men Can Be - Youtube Short film / TVC
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