ANALYSING MOVING IMAGE | TV Advertisements

Student activity to complete Pre-production primary research and analyse the effective elements of 6 moving image advertisements which had both commercial success and critical acclaim.

Video links embedded within the table
Project and internet needed to screen videos
Extension Activity included - Select one of the ads screened in lesson and complete a fact sheet (1PG. A4) for a classmate covering the following info, include images 1. Company / 2. Year / 3. Product / 4. Media Company that made the advertisement and their background / 5. A review of what makes the advertisement successful in your eyes i.e. the narrative, mise en scene, cinematography, sound, editing / 6. How the advertisement was received? / 7. Follow up campaigns

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