Marketing Business English Level 2

ESL lesson plan for Business English ESL ELL and ELA learners about Marketing. Elevate your marketing skills with our comprehensive Business English ESL lesson plan. Designed to enhance language proficiency and marketing knowledge, this engaging lesson plan covers key concepts, vocabulary, and practical exercises related to marketing in a business context. From understanding market segmentation to developing effective marketing strategies, equip your ESL students with the knowledge and confidence to excel in the dynamic field of marketing. Incorporating interactive activities, case studies, and real-life examples, this lesson plan fosters critical thinking, creativity, and persuasive communication in marketing.

In this unit we will learn how to;

• Organize the key elements of a Marketing Strategy
• Launch a Marketing Strategy

This Marketing Business English ESL lesson plan follows a comprehensive learning structure, including;

• A warmer
• Two closed exercises
• One open exercise
• Group activity
• Revision

This lesson plan is for ESL business and work students and should take around 60-90 minutes depending on teacher style. This lesson plan is recommended for students level A2 and higher. This lesson plan is available in PDF and Google Slides.