Technology : Consumer Profile Cards (activity)

Being a Designer means stepping out of your comfort zone and forgetting about your own preferences & needs. However, I have noticed that this is sometimes lost in classroom practice. Students are given a design brief or problem to solve, yet the final outcome is bias and based upon what THEY like and want. Students design something for themselves that they can take home and use - This resource prevents this from happening!

12 different consumer cards that are purposely written in a paragraphs, so that students can dissect the information, like a reading comprehension, pulling out the important facts that they need to know. This will show a detailed understanding.

The cards include a range of people that have a variety of likes, needs and wants. This encourages students to choose a suitable consumer that is relevant to the problem that they have been asked to solve. (For example, if the problem is to design a product to help the elderly, then the Baby consumer profile card would not be suitable - Students should be expected to work this out after class discussion).

Print on A4 or A3 paper and laminate!