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Unit 2 Developing a Marketing Campaign Lesson 4 Marketing Aims and Objectives
Unit 2 Developing a Marketing Campaign Lesson 4
Marketing Aims and Objectives (Learning Aim A)
Full lesson with activity
Unit 2 Developing a Marketing Campaign Lesson 11 External Influences
Unit 2 Developing a Marketing Campaign Lesson 11 External Influences
Full lesson with activity
Scanned Textbook Page
Unit 2 Developing a Marketing Campaign Lesson 12 - Revision Lesson (Learning Aim A)
Unit 2 Developing a Marketing Campaign Lesson 12 - Revision Lesson (Learning Aim A)
List of topics for Learning Aim A
Link to Kahoot Quiz that covers all of content for Learning Aim A
Starting a Business Enterprise GCSE Business Studies
Starting a Business Enterprise GCSE Business Studies
PowerPoint, and two worksheets relating to Enterprise in Business Studies
Includes link to 'Kahoot' quiz on Enterprise
Marketing Mix - Promotion and Branding
Marketing Mix - Promotion and Branding
Unit 2 Developing a Marketing Campaign Lesson 5-6 Mass and Niche Markets
Unit 2 Developing a Marketing Campaign Lesson 5-6 Mass and Niche Markets
Learning Aim A
Price - Marketing Mix Multiple Choice Questions / Homework / Classwork
Price - Marketing Mix Multiple Choice Questions
Budgets - Funny Video / Rap about Budgets. Revision Tool / Starter MP4 Download
Video works as a Revision Tool / Starter
Unit 2 Developing a Marketing Campaign Lesson 19 Interpretation and analysis of data
Unit 2 Developing a Marketing Campaign Lesson 19 Interpretation and analysis of data
Learning Aim B
Interpretation, analysis and use of data and other information to make valid marketing decisions.
Identification of any further sources of information that may be required.
Evaluation of the reliability and validity of the information obtained.
Full lesson with case study analysis
Unit 2 Developing a Marketing Campaign Lesson 20 Product Life Cycle
Unit 2 Developing a Marketing Campaign Lesson 20 Product Life Cycle
Unit 2 Developing a Marketing Campaign Lesson 21 Learning Aim B REVISION Lesson
List of topics for Learning Aim B
Link to Kahoot Quiz that covers all of content for Learning Aim B
BTEC Unit 2 + Unit 3 NEW SPECIFICATION - Glossary of terms for externally assessed units
Unit 2 Developing a Marketing Campaign
Unit 3 Finance
Glossary of terms for externally assessed units
Unit 2 Developing a Marketing Campaign Lesson 17 Validity / Reliability of Data
Unit 2 Developing a Marketing Campaign Lesson 17
Learning Aim B
Lesson covers the following in line with the BTEC Scheme of work for Unit 2:
1. Importance of validity
2. Reliability
3. Appropriateness
4. Currency
5. Cost
6. Quantitative data
7. Qualitative data
8. Sufficiency and focus of the research
9. Selection and extraction
Unit 2 Developing a Marketing Campaign Lesson 18 Interpretation and analysis of data
Unit 2 Developing a Marketing Campaign Lesson 18 Interpretation and analysis of data
Unit 2 Developing a Marketing Campaign - 21 Lessons with SOW (Learning Aim A + B)
Unit 2 Developing a Marketing Campaign
21 Lessons with SOW (Learning Aim A + B)
Full lessons with relevant content and activity according to Scheme of Work provided by BTEC.
This pack covers everything the students need to know for Learning Aim A and B for Unit 2 of the new BTEC specification.
At the end of each Learning Aim is a revision lesson listing topics and a link to a Kahoot quiz covering all content for each learning aim
The lessons are easy for anyone to pick up and use - no extra planning needed!
Breakeven group activity
Breakeven group activity
Unit 2 Developing a Marketing Campaign - MARKETING TERMINOLOGY Activity 1 and 2
Unit 2 Developing a Marketing Campaign - Marketing Terminology Activity 1 and 2
Marketing terminology for Activity 1 and 2 - essential for students to achieve higher marks
Please visit our shop on TES for a link to all teaching resources (including full set of lessons for Unit 2)
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Recruitment and Selection - Interview questions / Feedback Evaluation Sheets
Recruitment and Selection Process - Interview questions / Feedback
Interview questions
Evaluation Sheets
Unit 8 The Recruitment and Selection Process Learning Aim A (BTEC NEW SPECIFICATION)
Unit 8 The Recruitment and Selection Process Learning Aim A (BTEC NEW SPECIFICATION)
3 x writing templates for Learning Aim A for Unit 8
These have been created in line with the delivery guide, specification, assignment brief provided by Pearson and the Pearson BTEC National Business Textbook
They include everything learners need to complete Learning Aim A and each section is referenced to pages in the textbook so students can do independent learning outside of the lesson.
Well planned generic writing frames - no further planning required
Please visit our shop on TES for a link to all teaching resources (Inc Unit 2 Developing a Marketing Campaign)
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Unit 2 Developing a Marketing Campaign Lesson 1 - Principles and Purposes of Marketing
Unit 2 Developing a Marketing Campaign Lesson 1 - Principles and Purposes of Marketing