This bundle of PowerPoints focuses on Paper 4 from the Cambridge International AS & A Level Travel & Tourism Specification. Travel and tourism are one of the largest industries in the world. However, it is susceptible to changing global influences and trends. With many traditional industries in decline, tourism can offer a diverse and sustainable option for growth. Many governments and policymakers develop tourism to improve economic, environmental, and social benefits. It is up to organizations involved with destination development and management to establish clear roles and priorities to sustain the industry’s future. The teaching and learning for Paper 4 will focus on how destinations are developed and managed. There are many objectives of tourism development and management, but the overall aim is to minimize the negative impacts of tourism and maximize the positive effects.
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