Managing Mass Communications Agenda of Lecture: - Advertising - Sales Promotions - Events and Promotions - Events and Experiences - Public Relations This Is a Mass Communication Lecture Power Point Presentation which is relevant for Marketing module Students.

Setting Product Strategy is an important task of any successful organization. In this File you will find: - 1 Setting Product Strategy Lecture Power Point Presentation - 1 IKEA Case Study

It is extremely important to know who is your main customer in order to satisfy them properly. This materials are suitable for students of Marketing related modules. In this File you will find: - 1 Analyzing Consumer Markets Lecture Power Point Presentation - 1 Case study for Analyzing Consumer Markets

It is important for companies to create a strong brand name in the market in order to compete with other companies, The creation process of Brand name is quite complicated and time consuming. In this File you will find: - 1 Building Strong Brands Lecture Power Point Presentation - 1 Video Clip related to brand creation - 1 Case Study for the Tutorial

Personal Communication Marketing plays an important role in building process of loyal customers. In this File you will find: - 1 Managing Personal Communications Lecture - 1 Harvard Business Case Study This materials are relevant for students of Marketing Modules

Developing Pricing Strategies and Programs In this file you will find: 1 Developing Pricing Strategies and Programs Lecture Power Point Presentation 1 Video Clip for the Lecture

Nowadays it is extremely important for companies to connect with their customers in order to make long relationships with them. In this File you will find: - 1 Connecting with Customer Lecture Power Point Presentation - 2 Videos for the Lecture - 1 Case Study

Finance as well as proper management of finance plays a really important role in the success of mostly all organizations. That is why it is important for students to know the main sources of finance and all related activities with finance. In this File you will find: - 1 Introduction to Finance Lecture Power Point Presentation - 1 Introduction to Finance Seminar Power Point Presentation - Seminar Plan - 1 QUIZ game for seminar - 2 Interactive exercise for the Seminar - 4 videos and for discussion during Lecture and Tutorials Agenda for Lecture and Seminar: - What is it Finance - Sources of Finance (Equity and Debt Finance) - Type of Stocks - Interest Rate (and Types of Interest Rates) - Rule 72 - Inflation (Time Value of Money) All provided materials are used for level 5 students of University (bachelor Level). All provided materials are very interesting. With the help of these teaching/learning materials your students will enhance their knowledge and skill in the field of Finance.

In the world of strong competition between the companies it is extremely important for companies to do everything in order to create strong brand and survive in the market. Brand Experience and Experiential marketing are the two tools which will help companies to build a strong brand in the market as well as to increase number of loyal customers. In this File you will find: - 1 Brand experience and Experiential Marketing Lecture Power Point Presentation - 1 Brand experience and Experiential Marketing Seminar Power Point Presentation - Seminar Plan - 2 Interactive exercise for the Seminar - 5 videos and for discussion during Lecture and Tutorials - Lots of examples of Brand Experience and Experiential Marketing All provided materials are used for level 5 students of University (Bachelor Level). All provided materials are very interesting and for sure will enhance your students knowledge and skills.

It is important for Business Students to know the History of Business in order to know what was done and identify what should be done in the nearest future. In this file you will find: - 1 Introduction and History of Business Lecture Power Point Presentation - 1 Introduction and History of Business Seminar Power Point Presentation - 2 Case Studies with answers - 1 Seminar Plan - 2 Supportive Interactive exercise related to the topic All materials are used during teaching process of Level 3 Students in Introduction to Business Module.

It is extremely important for teachers / lecturers / tutors to create a nice teaching environment with students. So this files will help you to create really nice introduction for the business course students. in this file you will find: - 1 Power Point Presentation for the 1st class/lecture/tutorial/seminar with students of business department or business related modules. - 1 Tutorial plan with all activities. There are more than 6 different business related ice breaking activities.

In this file you will find: - 1 Business Environment and Functions Lecture Power Point Presentation - 1 Business Environment and Functions Seminar Power Point Presentation - Seminar Plan - Hand outs for seminar tasks All included materials are used during teaching process of bachelor level students of business department Level 3 Students.

Entrepreneurship is the activity of entrepreneurs, who are responsible for the creation of new products, processes, services and markets. In this File you will find: - 1 Entrepreneurship and Business Management Lecture Power Point Presentation - 1 Entrepreneurship and Business Management Seminar Power Point Presentation - 1 Case study on Entrepreneurship and New Business Development - 2 Video clips on Entrepreneurship All teaching materials are used for bachelor level students of business department.

Organizational Structure plays an extremely important role. That is why owners of the companies should decide which organizational structure to implement within their own business. In this file you will find: - 1 Organizational Structure Lecture Power Point Presentation - 1 Organizational Structure Seminar Power Point Presentation - Organizational Structure Seminar Plan - 2 Case Studies on Organizational Structure with answer - 1 Organizational structure chart activity with questions and answers for lecturer All provided materials are used during teaching process of bachelor level students in business department.

There different companies worldwide based on the form of business ownership. Each of the ownership form of business has its own advantages as well as disadvantages. In this file you will find: - 1 Business Ownership Lecture Power Point Presentation - 1 Business Ownership Seminar Power Point Presentation - Lecture/Seminar Plan - 4 different case studies for the Seminar with answers - 2 different test for the Seminar with answers All included materials will enhance students knowledge and skills. These materials are used for the bachelor level students of business department. We received lots of positive comments from student regarding lecture and seminar materials.

Customer Experience Management is a new battlefield of companies. Nowadays, it is extremely important for the companies to create and maintain excellent Customer Experience in order to retain customers. Companies which do not pay attention to customer experience sooner or later will become bankrupt. In this File you will find: - 1 Customer Experience Management Lecture Power Point Presentation - 1 Customer Experience Management Seminar Power Point Presentation - 3 videos with examples and explanations of Experience management - 1 Case Study for Seminar All provided materials will enhance students knowledge and skills in creation and maintaining of excellent experience management. Provided materials are used during teaching process of the above topic for bachelor level student, but for sure they will be useful for all.

In this file you will find: - 1 Lecture Power Point Presentation - 1 Seminar Power Point Presentation which is linked to Lecture - 1 Case study with an answer - Seminar/Lecture Plan - 1 Seminar group activity task where students need to come up with their own answers - 2 activities which will help students to understand levels of managers and their main responsibilities. All materials are used during teaching process for bachelor level student. We already received lots of positive comments regarding the teaching materials.

In this file you will find: 1 Lecture Power Point Presentation 1 Seminar Power Point Presentation which is linked to Lecture 2 HRM Case Studies with answers for Seminar 1 Warm Up activity task Activity for HRM Story making 4 different activities for students role play Seminar/Lecture Plan You may also like: Performance Management and Performance Appraisal

Public Relations and Crisis Management is a lecture which is covered during Marketing Related modules by Bachelor as well as Master Level Students. Crisis management is the process by which an organisation or a company deals with a major unpredictable event that threatens to harm or damage the company, its stakeholders or the general public. That is why it is extremely important for future marketing managers to be aware of this topic and be ready to deal with such cases. The teaching resources of this lecture will help you to conduct brilliant lesson for your students and deliver topic materials in the most interesting and engaging way. You may be 100 % sure that students will love it. Learning Objectives for Lecture: Public Relations What is Public Relations? Public/Stakeholders for PR activities Ryanair case Developing PR Key Messages Crisis Management Definitions and Examples BP Crisis Case 7Rs of Crisis Management In this file you will find: 1 Public Relations and Crisis Management Power Point Presentation for Lecture 1 Power Point Presentation for Seminar 1 Case study of Virgin Group Crisis Situation and 2 exercises related to the case study- 1 Case Study of Hoover Sales Promotion Crisis with interesting Video clip and questions for discussion 1 Video of Crisis Management All provided materials are used during teaching process of Bachelor/Master Students of Marketing Management Department. We received positive comments from student, cause they find these teaching materials extremely interesting and based on it students can enhance their knowledge and skills. **Once you will purchase this teaching resources, please leave a comment. All resources are compressed in Zip file.**