A series of 5 case studies covering 1.2.3 Markets, 1.2.4 Price elasticity of demand and 1.2.5 Income elasticity of demand including: The interaction of supply and demand The factors influencing price elasticity of demand The significance of price elasticity of demand to businesses in terms of implications for pricing The factors influencing income elasticity of demand The significance of income elasticity of demand to businesses Each case study contains key points to consider and key discussion points along with a mark scheme and answer structure guidance following the PeCAN-PiE and AJIM models.

A bumber set of 12 case studies covering Edexcel A Level Business 1.3.2 Branding and promotion, including: a) Types of promotion b) Types of branding c) The benefits of strong branding: o added value o ability to charge premium prices o reduced price elasticity of demand d) Ways to build a brand o unique selling points (USPs)/differentiation o advertising o sponsorship o the use of social media e) Changes in branding and promotion to reflect social trends: o viral marketing o social media o emotional branding Each case study contains key points to consider and key discussion points along with a mark scheme and answer structure guidance following the PeCAN-PiE and AJIM models.

A series of 14 cases studies for Edexcel A Level Business studies covering 1.3.3 Pricing strategies, including: a) Types of pricing strategy: o cost plus (calculating mark-up on unit cost) o price skimming o penetration o predatory o competitive o psychological b) Factors that determine the most appropriate pricing strategy for a particular situation: o number of USPs/amount of differentiation o price elasticity of demand o level of competition in the business environment o strength of brand o stage in the product life cycle o costs and the need to make a profit c) Changes in pricing to reflect social trends: o online sales o price comparison site

A revision booklet supporting OCR J276 Computer Science Revision for specification point 1.3 Storage: the need for secondary storage data capacity and calculation of data capacity requirements common types of storage: optical *magnetic *solid state suitable storage devices and storage media for a given application, and the advantages and disadvantages of these, using characteristics: *capacity *speed *portability *durability *reliability *cost.

A revision booklet supporting OCR J276 Computer Science Revision for specification point 1.2 Memory • the difference between RAM and ROM • the purpose of ROM in a computer system • the purpose of RAM in a computer system • the need for virtual memory • flash memory.

A revision booklet supporting OCR J276 Computer Science Revision for specification point 1.1 Systems Architecture the purpose of the CPU Von Neumann architecture: MAR (Memory Address Register) *MDR (Memory Data Register) *Program Counter *Accumulator common CPU components and their function: *ALU (Arithmetic Logic Unit) *CU (Control Unit) *Cache the function of the CPU as fetch and execute instructions stored in memory how common characteristics of CPUs affect their performance: *clock speed *cache size *number of cores embedded systems: *purpose of embedded systems *examples of embedded systems.

A set of 18 case studies for Edexcel A Level Business Studies 1.4.4 Motivation in theory and practice, including: a) The importance of employee motivation to a business b) Motivation theories: o Taylor (scientific management) o Mayo (human relations theory) o Maslow (hierarchy of needs) o Herzberg (two factor theory) c) Financial incentives to improve employee performance: o piecework o commission o bonus o profit share o performance-related pay d) Non-financial techniques to improve employee performance: o delegation o consultation o empowerment o team working o flexible working o job enrichment o job rotation o job enlargement Each case study contains key points to consider and key discussion points along with a mark scheme and answer structure guidance following the PeCAN-PiE and AJIM models.

A bundle of 7 knowledge organisers for GCSE Computer Science including: Computing Hardware Data representation Databases Networks Programming Software The Internet and WWW

A bundle of the key terms glossaries covering the key terms students need to know for component 2

A bundle of the key terms glossaries covering the key terms students need to know for Component 1

By the time most students are in Year 7 they are extremely familiar with using computers for entertainment, research and school work. However, very few will have given the computer itself much thought. It is unlikely that they will know the origins of the first electronic computer or how computers have developed over the decades. Although they might have heard of the term, ‘transistor’, very few will know their role or how their development has been predicted by Moores’ Law. Even less will know about how computers process data and switch between tasks whilst working. And whilst they are familiar with the term, ‘software’, do they really know what it means? This scheme of work aims to provide a gentle introduction for students to the world of computers and computing

A unit of work which introduces students to the concept of e-commerce, including the hardware and software that is required to do so. They they design an e-commerce site for a business

A set of 7 PowerPoint presentations which take students through the “model” exam answers to a series of questions relating to the topic of Architecture, Memory and Storage.