Starter activity
Learning Outcomes
Introduction to pricing strategies- links objectives
Cost plus pricing;
Price skimming;
Penetration pricing;
All with short activities.
Activity questions (4 & 8 marker)
Predatory pricing;
Psychological pricing;
Competitive Pricing;
Plenary questions
Extension slide- Social trends pricing
Learning Outcomes
Introduction to pricing strategies- links objectives
Cost plus pricing;
Price skimming;
Penetration pricing;
All with short activities.
Activity questions (4 & 8 marker)
Predatory pricing;
Psychological pricing;
Competitive Pricing;
Plenary questions
Extension slide- Social trends pricing
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