CTEC L3 Unit 15 Promoting Health; LO4 Assignments, Campaign planning and Evaluation guidance

This resource package contains presentations, activities, guidance and health campaign suggestions required for the delivery of the Cambridge Technical Level 3 Health and Social Care Unit 15 Promoting Health and Wellbeing Learning Objective 4. This covers the planning of a small scale health campaign, witness statements for feedback when implemented and examples of analysis of measurable outcomes.

Resources cover all the content of LO4, as below:-

4.1 Aims and objectives, i.e. improving health of individuals and society (e.g. by providing health-related learning, exploring values and attitudes, providing knowledge and skills for change, promoting self-esteem and empowerment, changing beliefs)

4.2 Target audience (e.g. children, adolescents and young adults, adults, pregnant women, older people, adults with learning disabilities)

4.3 Context (e.g. one to one, group)

4.4 Choice of approach (e.g. empowerment, educational, behavioural, fear)

4.5 Choice of media, i.e. • appropriate to target audience (e.g. social media, posters, podcasts, information booklets, face-to-face meetings)

4.6 Measurable outcomes, i.e. what to set, how to measure, use of pre and post-campaign questionnaires and obtaining feedback

4.7 Evaluation, i.e.
• aims and objectives
• outcome measures/pre-set criteria
• strengths and weaknesses
• aspects to improve
• likely impact

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