Persuasive Writing Emotional Appeals Powerpoint. Details five techniques writers - and especially advertisers - use to convince you to agree with them and take action (and possibly buy their product): Loaded Language, Basic Needs, Testimonials, Bandwagon, and Snob Appeal. Great for teaching students the importance of using critical analysis to evaluate persuasive writing and how writers will use these techniques in a persuasive essay or advertisement. - HappyEdugator
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