SAMPLE TEXT ANALYSIS OF FORMAL EMAIL: CAIE AS ENGLISH LANGUAGE (9093)

This resource contains a sample answer for the **TEXT ANALYSIS **question on Paper 1 of the CIE AS English Language (9093) syllabus. The text being analysed is:

Q)The following text is an apology email from Flipkart. Analye the text focusing on form, structure and language. [25]

This Resource includes:
QUESTION & EXTRACT
ANNOTATIONS OF THE EXTRACT
SAMPLE TEXT ANALYSIS OF 700 WORDS FOCUSING ON FORM, STRUCTURE & LANGAUGE

Excerpt from the text analysis response:

The writers of the Flipkart team use various linguistic devices and diction to bring out the sense of regret in the text. Firstly, the writer uses the ‘we’, an inclusive pronoun to indicate unity and how Flipkart works as a team. They show the customers that they are one unit and that this creates a positive impression as unity and communication is very important for any firm’s brand image. The use of logos like “1.5 million” exhibits the vast scale of customer base that Flipkart has garnered over time due to their reputation and goodwill. They go on to say “5000 servers and had prepared for 20 times the traffic growth”, …

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