Glossary Document Covers all the keyterms required for the Unit 9: Principles of Marketing exam Key terms are split by Learning Aim A,B,C

Learning Aim C Week 10,11,12 full lessons and worksheets

Learning Aim B Week 6,7,8,9 full lessons Worksheets

Week 1 - 5 lessons A range of worksheets This covers all of Learning Aim A

Includes 2 powerpoint lessons Full booklet covering Customer Service Full assignment briefs

Task on the most popular ice cream flavour in the room. Task 1: Tally chart process to understand the most popular flavour Questions to answer following data gathered Task 2: Another class survey on popular brands Questions to answer following data gathered This is a good task for around 2 hours. Great to gain feedback on most popular ice cream flavours/brands. Students could then go on to create graphs on data, depending on ability of the group.

10 questions, Good for end of topic task

Lesson Liability and Size worksheet Ownership, Private Sector Worksheet Internal Stakeholders worksheet Key definitions blank Key definitions, completed, box for examples Match the ownership type Private limited company answers Private limited company questions Sole Trade questions worksheet Parnternship questions worksheet Business ownership types worksheet Types of ownership activity

Week 1 - 6 lessons

A range of powerpoint presentations and worksheets Includes student work booklet

Covers points around the situational analysis tool

Full lesson with worksheets Suitable for GCSE and BTEC students

Worksheet suitable for GCSE and BTEC level students

Includes Task 1 and 2, guiding students through the 7P’s including the extended marketing mix.

Total of 3 Worksheets Great for GCSE, and BTEC Level 2 and 3 students

Introduction lesson covering criteria, assignments and learning outcomes

List of definitions in a table Suitable for revision Great for Level 2 and 3 BTEC students

5 worksheets: Great for Level 2 and 3 Business Studies Worksheet 1 - Business Scenario and questions Worksheet 2 - Business Ownership Table Worksheet 3 - Business Ownership quick revision sheet Worksheet 4 - Revision Check list and sheet Worksheet 5 - Match the ownership type

1 Powerpoint lesson covering criteria for all 3 assignments.

Example student work with marks. This includes Assignment 1,2 and 3 Assignment worksheet provided with sentence starters and a further breakdown on hitting M3 and D3.