AQA A LEVEL BUSINESS NEW SPEC 311 understanding the nature and purpose of business Why businesses exist Business objectives such as: Profit Growth Survival Cash Flow Social Ethical The relationship between mission and objectives Why businesses set objectives The measurement and importance of profit: Revenue (also known as turnover or sales) Fixed Costs Variable Costs Total Costs This is a complete lesson including a PPT and worksheet This is lesson written by Sarah Hilton for Revisionstation

This lesson is suitable for students that need extra support with the tricky topic of break-even It is written for students studying Edexcel A level Business but would also suit students on the Pearson Edexcel A level business course. This includes a worksheet and a separate answer booklet in Word and PDF format Written by Sarah Hilton at Revisionstation

Edexcel A Level Business unit 4.4.3 a) Factors to consider: o political influence o legal control o pressure groups o social media This lesson includes a PowerPoint and a student worksheet Written by Sarah Hilton for Revisionstation

a) Stakeholder conflicts b) Pay and working conditions c) Environmental considerations: o emissions o waste disposal d) Supply chain considerations: o exploitation of labour o child labour e) Marketing considerations: o misleading product labelling o inappropriate promotional activities This lesson includes a PowerPoint and a student worksheet Written by Sarah Hilton for Revisionstation

a) Impact of MNCs on the local economy: o local labour, wages, working conditions and job creation o local businesses o the local community and environment b) Impact of MNCs on the national economy: o FDI flows o balance of payments o technology and skills transfer o consumers o business culture o tax revenues and transfer pricing This lesson includes a PowerPoint and a student worksheet Written by Sarah Hilton for Revisionstation

a) Considerations for businesses: o cultural differences o different tastes o language o unintended meanings o inappropriate/inaccurate translations o inappropriate branding and promotion This lesson includes a PowerPoint and a student worksheet Written by Sarah Hilton for Revisionstation

a) Cultural diversity: recognition that groups of people across the globe have different interests and values b) Features of global niche markets c) Application and adaptation of the marketing mix (4Ps) to suit global niches This lesson includes a PowerPoint and a student worksheet Written by Sarah Hilton for Revisionstation

a) Global marketing strategy and global localisation (glocalisation) b) Different marketing approaches: o domestic/ethnocentric o mixed/geocentric o international/polycentric c) Application and adaptation of the marketing mix (4Ps) and Ansoff’s Matrix to global markets This lesson includes a PowerPoint and a student worksheet Written by Sarah Hilton for Revisionstation

a) The impact of movements in exchange rates b) Competitive advantage through: o cost competitiveness o differentiation c) Skill shortages and their impact on international competitiveness This lesson includes a PowerPoint and a student worksheet Written by Sarah Hilton for Revisionstation

a) Spreading risk over different countries/regions b) Entering new markets/trade blocs c) Acquiring national/international brand names/patents d) Securing resources/supplies e) Maintaining/increasing global competitiveness This lesson includes a PowerPoint and a student worksheet Written by Sarah Hilton for Revisionstation

a) Factors to consider: o costs of production o skills and availability of labour force o infrastructure o location in trade bloc o government incentives o ease of doing business o political stability o natural resources o likely return on investment This lesson includes a PowerPoint and a student worksheet Written by Sarah Hilton for Revisionstation

a) Factors to consider: o levels and growth of disposable income o ease of doing business o infrastructure o political stability o exchange rate This lesson includes a PowerPoint and a student worksheet Written by Sarah Hilton for Revisionstation

a) Push factors: o saturated markets o competition b) Pull factors: o economies of scale o risk spreading c) Possibility of off-shoring and outsourcing d) Extending the product life cycle by selling in multiple markets This lesson includes a PowerPoint and a student worksheet Written by Sarah Hilton for Revisionstation

a) Reduction of international trade barriers/trade liberalisation b) Political change c) Reduced cost of transport and communication d) Increased significance of global (transnational) companies e) Increased investment flows (FDI) f) Migration (within and between economies) g) Growth of the global labour force h) Structural change This lesson includes a PowerPoint and a student worksheet Written by Sarah Hilton for Revisionstation

a) Growth rate of the UK economy compared to emerging economies b) Growing economic power of countries within Asia, Africa and other parts of the world c) Implications of economic growth for individuals and businesses: o trade opportunities for businesses o employment patterns d) Indicators of growth: o Gross Domestic Product (GDP) per capita o literacy o health o Human Development Index (HDI) This lesson includes a PowerPoint and a student worksheet Written by Sarah Hilton for Revisionstation

a) Ethics of strategic decisions: o trade-offs between profit and ethics b) Pay and rewards c) Corporate Social Responsibility (CSR)

This lesson includes a PowerPoint and a worksheet which covers: a) Internal and external stakeholders b) Stakeholder objectives c) Stakeholder and shareholder influences: o stakeholder: that the business considers all of its stakeholders in its business decisions/objectives o shareholder: that the business should focus purely on shareholder returns (increasing share price and dividends) in its business decisions/objectives d) The potential for conflict between profit-based (shareholder) and wider objectives (stakeholder) This was written by Sarah Hilton for Revisionstation

This lesson includes a PowerPoint and a worksheet and covers: a) Strong and weak cultures b) Classification of company cultures: o power o role o task o person c) How corporate culture is formed d) Difficulties in changing an established culture Written by Sarah Hilton for Revisionstation

This lesson includes a PowerPoint and a worksheet and covers: a) Corporate timescales: short-termism versus long-termism b) Evidence-based versus subjective decision making Written by Sarah Hilton for Revisionstation

a) Expansion of trading blocs: o EU and the single market o ASEAN o NAFTA (ON THE SYLLABUS but no longer in existence) b) Impact on businesses of trading blocs This lesson includes a PowerPoint and a student worksheet Written by Sarah Hilton for Revisionstation