This festive lesson explores the world of Christmas advertisements.
Students will examine five iconic adverts from brands like John Lewis, Amazon, and Sainsbury’s before creating and pitching their own unique Christmas advert.
Students will:
Analyse Popular Adverts: Analysis of five popular Christmas adverts. Students are given guided questions to help them to analyse the themes, messages, and techniques used to convey meaning.
Plan and Design: Students will work in groups to design their own Christmas advert. They will use a planning sheet and storyboard to develop their ideas, from setting to music and characters.
Pitch and Present: Students will present their advert to the “Heads of Advertising”. They will explain their concept, message, and design choices.