Business Cover Lesson Work / Emergency Lesson - Independent tasks - Marketing

This is a 7 page lesson activity booklet designed to be ‘ready-to-go’ no matter where you are in the marketing unit. Suitable across the range of specifications and age levels. No prior knowledge required!

The lesson is based around a brief - a chocolate company wants to develop a new chocolate bar to appeal to a younger market to combat declining sales.

It includes key terms and clear tasks so students don’t need to have existing knowledge of marketing to complete it.

Perfect for emergencies or those times you’re not able to plan something, this activity booklet can be worked through independently and at the pace of the individual student.

This content may last longer than 1 hour so can be set to be completed for homework.

Lesson features:

• LOs and key terms
• Task brief
• Case study and questions
• Interpreting market research results
• Designing a new product (chocolate bar) and packaging based on market research results
• Peer evaluation
• Self-evaluation

Benefits:

• Designed by a highly experienced outstanding Business Studies teacher - the work has been done, so put your feet up!
• Easy to edit off-the-shelf resource
• Suitable for a range of courses and specifications

Please check out our other resources – new Business Studies resources are being added all the time.

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