This is a 10-slide PowerPoint presentation which covers the whole of the third of 4 parts of Business Level 2, Unit 4 - Principles of Customer Service.
It is designed for the EDEXCEL Specification but could be used with any students of customer service.
Please download the FREE activity sheets which accompany these PowerPoints. Search for “Level 2 activity sheets”.
This PowerPoint covers: Who are your Customers?
The focus is on identifying and understanding different types of customers. It categorizes customers into two main types: internal customers and external customers.
The presentation also highlights the main differences between internal and external customers, such as their relationship with the organization and their needs. It discusses customers with special requirements, including non-English speakers, different age groups, different cultures, gender differences, families, and customers with special needs.
Additionally, it covers factors that impact different customer service expectations, such as the customer’s age, culture, public image of the business, and disposable income. The presentation includes activities and review questions to reinforce the concepts discussed.
This is the 3rd of 4 Powerpoints which will, together, cover the whole Unit.
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