Marketing mix Price Lesson Plan IGCSE Business Studies

Lesson Plan
Topic: Achieving quality production - ‘MS word doc.’
Lesson Objective: are shared with the students for awareness and expectation of lesson outcome.
At the end of the lesson, the students will be able to;
Define Price: •• identify the Pricing methods (benefits and limitations of different methods), e.g. cost plus, competitive, penetration, skimming, and promotional •• Recommend and justify an appropriate pricing method in given circumstances •• Understand the significance of price elasticity: difference between price elastic demand and price inelastic demand; importance of the
concept in pricing decisions (knowledge of the formula and calculations of PED will not be
assessed)
NB: You can add your school name, and logo on top, you own name, date, and class year, term and week. Also, you can rejig it for more than a lesson by adjusting up the objectives, Plenary and lesson starter etc.