One lesson from a series of 26 lessons that take teachers and students all the way through the Marketing module of the Business Studies IGCSE. This section includes the role of marketing, the distinctions between niche and mass markets and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section. Each lesson contains a range of activities, all the content required, case studies to show application of knowledge, all resources needed appear in the one PowerPoint and it includes keyword flash cards for each lesson. They have been used very successfully over a number of years at a top International school. The lessons in the whole series are as follows: What is marketing? Market Changes Market Segments Product and Market Orientation Primary Market Research Secondary Market Research Creating and Presenting Market Research The Market Mix Product Types and Success Product Development Branding Packaging The Product Life Cycle Pricing Types Price Elasticity Advertising Sales Promotion Budgets & Sponsorship Technology & The Marketing Mix Distribution Channels Methods of Distribution Marketing Strategy Marketing and Law International Markets Flashcards and Revision Marketing Mock and Mark Schemes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

This comprehensive resource is designed to enhance students’ comprehension of J.D. Salinger’s iconic novel. It goes beyond traditional flash cards by offering additional revision method tutorials and revision template tools. The keyword flash cards present crucial terms and phrases from the novel, accompanied by concise definitions that build vocabulary and deepen literary analysis skills. Students can strengthen their understanding of the book’s language and themes, ensuring they grasp the nuances of Salinger’s writing. The character flash cards provide in-depth descriptions of key figures such as Holden Caulfield, Phoebe, and Mr. Antolini, allowing students to explore the complexities of their personalities and motivations. This deep dive into the characters fosters a greater appreciation for the novel’s depth and themes. In addition to the flash cards, this resource offers revision method tutorials that guide students on effective study techniques and strategies specifically tailored for “The Catcher in the Rye.” From summarizing chapters to analyzing symbols, these tutorials provide students with valuable tools for comprehensive revision. To further aid revision, the resource includes customizable revision templates. These templates offer structured frameworks for organizing notes, analyzing key quotes, and synthesizing understanding of characters, themes, and plot events. Students can streamline their revision process and create a comprehensive study resource. “The Catcher in the Rye Flash Cards Plus” is the ultimate companion for students seeking a comprehensive and interactive study experience. With the combination of flash cards, revision method tutorials, and templates, this resource ensures that students develop a deep understanding of the novel’s content while honing their revision skills for academic success. Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

This comprehensive study resource is designed to enrich students’ understanding of F. Scott Fitzgerald’s iconic novel. With 50 flash cards covering keywords, characters, and themes, alongside revision method tutorials and templates, it offers a complete and effective study package. The keyword flash cards provide essential terms and concepts from the novel, accompanied by clear definitions to deepen students’ vocabulary and literary analysis skills. From “American Dream” to “green light,” these cards enable students to explore the nuanced layers of Fitzgerald’s writing. The character flash cards introduce the key figures in The Great Gatsby, including Jay Gatsby, Daisy Buchanan, and Nick Carraway. Each card offers detailed descriptions of the characters’ personalities, motivations, and relationships, enabling students to engage with the complex dynamics of the story. The theme flash cards delve into the profound thematic elements of the novel, such as the illusion of the American Dream, the corrupting influence of wealth, and the inevitability of the past. These cards allow students to grasp the underlying messages and social critiques embedded within the narrative. To enhance students’ revision process, this resource includes comprehensive tutorials on effective revision methods, specifically tailored to The Great Gatsby. These tutorials provide practical strategies for summarizing chapters, analyzing symbolism, and exploring the socio-cultural context of the novel. Moreover, the resource offers customizable revision templates, providing structured frameworks for note-taking, quote analysis, and thematic synthesis. These templates empower students to organize their thoughts, capture key insights, and create personalized study guides that highlight the most significant elements of the novel. “The Great Gatsby Flash Cards Plus” is an invaluable tool for students seeking to master Fitzgerald’s masterpiece. By combining flash cards, revision method tutorials, and templates, this comprehensive resource ensures a deep understanding of the novel’s content, while equipping students with the necessary skills to excel in their exams and appreciate the timeless themes within the story. Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

This comprehensive resource combines in-depth tutorials on effective revision methods with customizable templates for organizing your notes, analyzing key concepts, and synthesizing information. Maximize your study efforts and achieve academic success with this essential toolkit. Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

Canada in the Great Depression From a comprehensive set of 11-lesson series, which explores Canada’s strategic approach to the Great Depression. Understand the socioeconomic context of the era, delve into the government’s policy responses, and investigate the profound implications and lasting effects. Engage with historical debates and learn how this critical period shaped Canada’s modern identity. These lessons serve as an invaluable resource for students seeking to gain a nuanced understanding of this pivotal chapter in Canadian history. Each lesson is fully resourced, includes all the information needed and comes with numerous activities, thought questions and opportunities for group work. Lessons in the series include: What caused the depression in Canada? Consequences of the Great Depression in Canada Canadian Federal Government Responses King, Bennett, King – Approaches Mid-Unit Review and Recap 1935 Election and Bennett’s plan Alternative responses to the Depression MacKenzie King’s Government Impact of the Second World War Growth of the Federal Government Unit Summary, recap and revision – Flash Cards and Essay Guidance Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

Canada in the Great Depression From a comprehensive set of 11-lesson series, which explores Canada’s strategic approach to the Great Depression. Understand the socioeconomic context of the era, delve into the government’s policy responses, and investigate the profound implications and lasting effects. Engage with historical debates and learn how this critical period shaped Canada’s modern identity. These lessons serve as an invaluable resource for students seeking to gain a nuanced understanding of this pivotal chapter in Canadian history. Each lesson is fully resourced, includes all the information needed and comes with numerous activities, thought questions and opportunities for group work. Lessons in the series include: What caused the depression in Canada? Consequences of the Great Depression in Canada Canadian Federal Government Responses King, Bennett, King – Approaches Mid-Unit Review and Recap 1935 Election and Bennett’s plan Alternative responses to the Depression MacKenzie King’s Government Impact of the Second World War Growth of the Federal Government Unit Summary, recap and revision – Flash Cards and Essay Guidance Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

Canada in the Great Depression From a comprehensive set of 11-lesson series, which explores Canada’s strategic approach to the Great Depression. Understand the socioeconomic context of the era, delve into the government’s policy responses, and investigate the profound implications and lasting effects. Engage with historical debates and learn how this critical period shaped Canada’s modern identity. These lessons serve as an invaluable resource for students seeking to gain a nuanced understanding of this pivotal chapter in Canadian history. Each lesson is fully resourced, includes all the information needed and comes with numerous activities, thought questions and opportunities for group work. Lessons in the series include: What caused the depression in Canada? Consequences of the Great Depression in Canada Canadian Federal Government Responses King, Bennett, King – Approaches Mid-Unit Review and Recap 1935 Election and Bennett’s plan Alternative responses to the Depression MacKenzie King’s Government Impact of the Second World War Growth of the Federal Government Unit Summary, recap and revision – Flash Cards and Essay Guidance Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

Canada in the Great Depression From a comprehensive set of 11-lesson series, which explores Canada’s strategic approach to the Great Depression. Understand the socioeconomic context of the era, delve into the government’s policy responses, and investigate the profound implications and lasting effects. Engage with historical debates and learn how this critical period shaped Canada’s modern identity. These lessons serve as an invaluable resource for students seeking to gain a nuanced understanding of this pivotal chapter in Canadian history. Each lesson is fully resourced, includes all the information needed and comes with numerous activities, thought questions and opportunities for group work. Lessons in the series include: What caused the depression in Canada? Consequences of the Great Depression in Canada Canadian Federal Government Responses King, Bennett, King – Approaches Mid-Unit Review and Recap 1935 Election and Bennett’s plan Alternative responses to the Depression MacKenzie King’s Government Impact of the Second World War Growth of the Federal Government Unit Summary, recap and revision – Flash Cards and Essay Guidance Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

Canada in the Great Depression From a comprehensive set of 11-lesson series, which explores Canada’s strategic approach to the Great Depression. Understand the socioeconomic context of the era, delve into the government’s policy responses, and investigate the profound implications and lasting effects. Engage with historical debates and learn how this critical period shaped Canada’s modern identity. These lessons serve as an invaluable resource for students seeking to gain a nuanced understanding of this pivotal chapter in Canadian history. Each lesson is fully resourced, includes all the information needed and comes with numerous activities, thought questions and opportunities for group work. Lessons in the series include: What caused the depression in Canada? Consequences of the Great Depression in Canada Canadian Federal Government Responses King, Bennett, King – Approaches Mid-Unit Review and Recap 1935 Election and Bennett’s plan Alternative responses to the Depression MacKenzie King’s Government Impact of the Second World War Growth of the Federal Government Unit Summary, recap and revision – Flash Cards and Essay Guidance Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

Canada in the Great Depression From a comprehensive set of 11-lesson series, which explores Canada’s strategic approach to the Great Depression. Understand the socioeconomic context of the era, delve into the government’s policy responses, and investigate the profound implications and lasting effects. Engage with historical debates and learn how this critical period shaped Canada’s modern identity. These lessons serve as an invaluable resource for students seeking to gain a nuanced understanding of this pivotal chapter in Canadian history. Each lesson is fully resourced, includes all the information needed and comes with numerous activities, thought questions and opportunities for group work. Lessons in the series include: What caused the depression in Canada? Consequences of the Great Depression in Canada Canadian Federal Government Responses King, Bennett, King – Approaches Mid-Unit Review and Recap 1935 Election and Bennett’s plan Alternative responses to the Depression MacKenzie King’s Government Impact of the Second World War Growth of the Federal Government Unit Summary, recap and revision – Flash Cards and Essay Guidance Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

Canada in the Great Depression From a comprehensive set of 11-lesson series, which explores Canada’s strategic approach to the Great Depression. Understand the socioeconomic context of the era, delve into the government’s policy responses, and investigate the profound implications and lasting effects. Engage with historical debates and learn how this critical period shaped Canada’s modern identity. These lessons serve as an invaluable resource for students seeking to gain a nuanced understanding of this pivotal chapter in Canadian history. Each lesson is fully resourced, includes all the information needed and comes with numerous activities, thought questions and opportunities for group work. Lessons in the series include: What caused the depression in Canada? Consequences of the Great Depression in Canada Canadian Federal Government Responses King, Bennett, King – Approaches Mid-Unit Review and Recap 1935 Election and Bennett’s plan Alternative responses to the Depression MacKenzie King’s Government Impact of the Second World War Growth of the Federal Government Unit Summary, recap and revision – Flash Cards and Essay Guidance Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

Canada in the Great Depression From a comprehensive set of 11-lesson series, which explores Canada’s strategic approach to the Great Depression. Understand the socioeconomic context of the era, delve into the government’s policy responses, and investigate the profound implications and lasting effects. Engage with historical debates and learn how this critical period shaped Canada’s modern identity. These lessons serve as an invaluable resource for students seeking to gain a nuanced understanding of this pivotal chapter in Canadian history. Each lesson is fully resourced, includes all the information needed and comes with numerous activities, thought questions and opportunities for group work. Lessons in the series include: What caused the depression in Canada? Consequences of the Great Depression in Canada Canadian Federal Government Responses King, Bennett, King – Approaches Mid-Unit Review and Recap 1935 Election and Bennett’s plan Alternative responses to the Depression Mackenzie King’s Government Impact of the Second World War Growth of the Federal Government Unit Summary, recap and revision – Flash Cards and Essay Guidance Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

Canada in the Great Depression From a comprehensive set of 11-lesson series, which explores Canada’s strategic approach to the Great Depression. Understand the socioeconomic context of the era, delve into the government’s policy responses, and investigate the profound implications and lasting effects. Engage with historical debates and learn how this critical period shaped Canada’s modern identity. These lessons serve as an invaluable resource for students seeking to gain a nuanced understanding of this pivotal chapter in Canadian history. Each lesson is fully resourced, includes all the information needed and comes with numerous activities, thought questions and opportunities for group work. Lessons in the series include: What caused the depression in Canada? Consequences of the Great Depression in Canada Canadian Federal Government Responses King, Bennett, King – Approaches Mid-Unit Review and Recap 1935 Election and Bennett’s plan Alternative responses to the Depression MacKenzie King’s Government Impact of the Second World War Growth of the Federal Government Unit Summary, recap and revision – Flash Cards and Essay Guidance Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

Business Studies Case Study using an article on a contemporary business issue, the lesson includes: Comprehension questions on the business and the article. Multiple slides of activities on the business skills and theory this case study highlights. Focused case study questions on the business, applying the knowledge to the case. Keyword revision flash cards with built in activities. Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

Business Studies Case Study using an article on a contemporary business issue, the lesson includes: Comprehension questions on the business and the article. Multiple slides of activities on the business skills and theory this case study highlights. Focused case study questions on the business, applying the knowledge to the case. Keyword revision flash cards with built in activities. Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

Business Studies Case Study using an article on a contemporary business issue, the lesson includes: Comprehension questions on the business and the article. Multiple slides of activities on the business skills and theory this case study highlights. Focused case study questions on the business, applying the knowledge to the case. Keyword revision flash cards with built in activities. Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

Business Studies Case Study using an article on a contemporary business issue, the lesson includes: Comprehension questions on the business and the article. Multiple slides of activities on the business skills and theory this case study highlights. Focused case study questions on the business, applying the knowledge to the case. Keyword revision flash cards with built in activities. Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.

Gear up for success with our Diving Equipment Knowledge tutorial! Designed for beginners looking to be introduced to the basic gear required for open water diving, this tutorial provides a comprehensive overview of the essential equipment that ensures a safe and enjoyable diving experience. From masks and fins to tanks and regulators, we’ll guide you through the features, functions, and proper usage of each piece of equipment. Discover how to choose the right gear for your needs, maintain it for optimal performance, and troubleshoot common issues. With this tutorial, you’ll develop a solid understanding of diving equipment, empowering you to dive confidently and comfortably in any aquatic environment.

A PowerPoint to run a CPD session on this amazing new opportunity for teachers and educators. It features a demonstration of the power of Generative AI and a prompt sheet for English teachers to get the most out of the tech. Hope it helps. Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission.