2.2 Making marketing decisions Knowledge Organiser - Edexcel GCSE Business

A knowledge organiser / recap sheet for Edexcel GCSE Business Unit 2.2

Theme 2 Unit 2 - Making marketing decisions

• 2.2.1 Product
• 2.2.2 Price
• 2.2.3 Promotion
• 2.2.4 Place
• 2.2.5 Using the marketing mix to make business decisions

This knowledge organiser includes the key information that students need to be aware of for this unit of work, including a comprehensive key term list and a summary of key specification points.

This information is not exhaustive and students will need to know more detail than is covered in this summary

Could be used by students to:

• revise key content
• revise key terms
• test themselves / peers
• identify areas of weakness for further revision
• support practice exam questions