Ansoff Matrix -Full lesson -AS/A2/IB Diploma

This lesson / resource is for the Ansoff Matrix with the following learning objectives and been designed for AS/AS/IB Business Studies.

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Learning objectives/Outcomes:

• Know what the Ansoff Matrix is
• Understand how to use the Ansoff Matrix and evaluate its usefulness
• Know how to apply the Ansoff Matrix for a business

This lesson covers everything needed to fully understand the purpose of business and what businesses do.

This download includes:

• A full lesson PowerPoint
• Case study - videos and reading activity
• Printable Scenarios for Group Discussion
• Differentiated activity / open activity to apply the Ansoff Matrix

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Includes Free Bonus Poster for Classroom Displays from the Business Poster Pack 1 available here

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All necessary resources to run the lesson are included in this download and all my lessons are for a double lesson i.e. to take around 1 hour and fifty minutes so they can be separated into two single lessons if required.

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The aim of all my resources is to provide lessons / activities of good quality that will add value to your lessons / schemes of work without any extra planning.
All activities and resources have been used in class and any errors will be fixed and resources updated as soon as I am aware of any errors. I have priced my resources at what I consider to be a reasonable cost based upon the amount of effort and work I have put into them but all comments and suggestions are very welcome and will be used to improve future resources.

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Please do leave a review and if you have an idea for a topic / resource that you would like to see (or improvement for this resource), feel free to contact me.

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The contents of this page and all downloaded materials are copyrighted Taylor Teaching Resources.

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See my other resources for Business Studies, Computer Science and ICT here