zip, 147.82 MB
zip, 147.82 MB

PowerPoints created using departmental resources from the First Award with adaptations to meet the new specification. Topics include:

  • Promotional Mix
  • advertising
  • Sales Promotion
  • Personal Selling
  • Public Relations
  • Direct Marketing
  • targetting and segmenting the market
  • factors influencing promotional method choices
  • financial documents
  • methods of payment
  • costs
  • revenue
  • expenditure
  • profit and loss
  • balance sheet
  • profitability
  • liquidity
  • cash flow
  • cash flow problems
  • break-even
  • sources of finance

All topics include:

  • PowerPoint
  • work sheets
    - case studies
    - work packs
    - calculations
    - diagrams

All PowerPoints have been created from many years worth of resources and contributions from different departmental members. They have been taught this year so are all ready to teach, but you may want to adapt to suit your needs.

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