A series of 4 case studies covering Edexcel A Level business 1.1.3 Market positioning including:
a) Market mapping
b) Competitive advantage of a product or service
c) The purpose of product differentiation
d) Adding value to products/services
Companies covered are:
Rolls Royce
Samsung
Ikea
Lush
Each case study contains key points to consider and key discussion points along with a mark scheme and answer structure guidance following the PeCAN-PiE and AJIM models.
Get this resource as part of a bundle and save up to 33%
A bundle is a package of resources grouped together to teach a particular topic, or a series of lessons, in one place.
Bundle
Edexcel A Level Business Studies Theme 1: Marketing and people
A set of 147 case studies for Edexcel A Level Business Studies Theme 1: Marketing and people Due to bundle size restrictions, the bundle excludes 1.2.3, 1.2.4 and 1.2.5 but if the bundle is purchased, and you email proof of this (the TES resource receipt email) to mrsstrickey@gmail.com, I will be happy to email the missing case studies to you. Each case study relates to a relevant business, contains key points to consider and key discussion points along with a mark scheme and answer structure guidance following the PeCAN-PiE and AJIM models.
£75.00
Bundle
Edexcel A Level Business Case Studies 1.1 Meeting customer needs
All 15 case studies for Edexcel A Level Business Studies, Theme 1, Topic 1.1Meeting customer needs including all subtopics on the market, market positionig and market research.
£10.00
Something went wrong, please try again later.
This resource hasn't been reviewed yet
To ensure quality for our reviews, only customers who have purchased this resource can review it
Report this resourceto let us know if it violates our terms and conditions.
Our customer service team will review your report and will be in touch.
£5.00