Marketing mix Promotion Lesson Plan IGCSE Business Studies

Lesson Plan
Topic: Marketing mix Promotion - ‘MS word doc.’
Lesson Objective: are shared with the students for awareness and expectation of lesson outcome.
At the end of the lesson, the students will be able to;
Explain promotion: •• The aims of promotion •• Different forms of promotion and how they influence sales, e.g. advertising, sales promotion •• The need for cost-effectiveness in spending the Marketing budget on promotion.
NB: You can add your school name, and logo on top, you own name, date, and class year, term and week. Also, you can rejig it for more than a lesson by adjusting up the objectives, Plenary and lesson starter etc.