A series of 7 case studies covering Edexcel A Level Business 1.2.1 Demand including:
Factors leading to a change in demand:
o changes in the prices of substitutes and complementary goods
o changes in consumer incomes
o fashions, tastes and preferences
o advertising and branding
o demographics
o external shocks
o seasonality
Each case study contains key points to consider and key discussion points along with a mark scheme and answer structure guidance following the PeCAN-PiE and AJIM models.
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Edexcel A Level Business Studies Theme 1: Marketing and people
A set of 147 case studies for Edexcel A Level Business Studies Theme 1: Marketing and people Due to bundle size restrictions, the bundle excludes 1.2.3, 1.2.4 and 1.2.5 but if the bundle is purchased, and you email proof of this (the TES resource receipt email) to mrsstrickey@gmail.com, I will be happy to email the missing case studies to you. Each case study relates to a relevant business, contains key points to consider and key discussion points along with a mark scheme and answer structure guidance following the PeCAN-PiE and AJIM models.
Edexcel A Level Business Studies 1.2 Market Case Studies
All 17 case studies for Edexcel A Level Business Studies, Theme 1, Topic 1.2 Market needs including all subtopics on demand, supply, markets, price and income elasticity of demand.
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