Edexcel Business - Branding and Promotion (Sample Lesson Extract)

A free sample resource of the new Edexcel A Level PowerPoint series aimed at assisting teachers with their delivery of the A Level Business specification. This extract is part of 1.3.2 Branding and Promotion powerpoint which contains a total of four detailed lessons regarding this key topic area. It considers changes to branding and promotion to reflect social trends including viral marketing, social media and emotional branding. The slides contain activities with suggested answers including the Quick Fire Five and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.