Resource information:
A 3 minute video which provides an insight into how the elements of the marketing mix work together and the key factors which impact the 4Ps in business.
A supporting task is also included which allows students to apply their knowledge of the factors which impact the marketing mix to a business of their choice once they have watched the video (inc. suggested answers).
Suitable for:
This resource is suitable for use in class, as homework, or as part of a blended learning approach.
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