The following resource is useful to assess year 9 student’s knowledge and understanding of business before they enter GCSE/ Key Stage 4 studies. This could be used as a diagnostic test for year 10 GCSE students as well in the first term.
This 4 page test (55 minutes) carries 50 marks, and assesses students in regards to the following concepts: entrepreneur characteristics, business plan contents, market segmentation, primary vs. secondary market research, USP, Marketing Mix, product life cycle and extension strategies and types of promotion methods.
*solutions provided on page 5 and 6.
*the docs are saved as editable for ease of use.
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£4.00