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Wolsey Academy

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Wolsey Academy operates as a non-profit, with every penny we make going to one of our charity partners or into the Ipswich Initiative, funding good works across the town and county. Search for Wolsey Academy to see our website for more details and to purchase resources at a discount.

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Wolsey Academy operates as a non-profit, with every penny we make going to one of our charity partners or into the Ipswich Initiative, funding good works across the town and county. Search for Wolsey Academy to see our website for more details and to purchase resources at a discount.
7.	China History IGCSE: Recap Lesson 1: 1900 – 1926 (with online self-marking quiz)
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7. China History IGCSE: Recap Lesson 1: 1900 – 1926 (with online self-marking quiz)

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China: Conflict, Crisis and Change 1900 – 1989. Designed for the Edexcel IGCSE Breadth Study but features a wide range of activities and approaches, and is in depth enough, that makes it excellent for all China history courses. It is a standalone SOW (e.g. you don’t need to refer to a text book) and each lesson is self-contained, with all the information and resources required to deliver at least a Good rated lesson if not an Outstanding one. Assessment & activity types are introduced and revisited based on a retrieval grid to ensure maximum learning and imbedding of skills and knowledge. Each lesson is estimated to take 45-60 minutes to complete but in my experience many can stretch over 2 or even 3 lessons depending on teacher judgement. Each lesson features as a minimum: Numeracy & Literacy challenges. Keywords (to add to a student glossary). EAL support sheets. Stretch and challenge activities. Teacher Quick Start Guide. Literacy support mats. Homework extension task mats. Context slide for the lesson. Part 1: Lessons included: China History IGCSE: Intro to China & Course Set Up. (with online self-marking quiz) China History IGCSE: Boxer Rebellion Causes & Events China History IGCSE: Boxer Rebellion Consequences & Reforms China History IGCSE: The 1911 Revolution China History IGCSE: 4th May Movement China History IGCSE: Sun Yet-Sen, Chiang Kai-Shek & Guomindang China History IGCSE: Recap Lesson 1: 1900 – 1926 (with online self-marking quiz) China History IGCSE: The United Front & The Communist Party China History IGCSE: Expeditions, Massacres and Exterminations 1926 – 1934 China History IGCSE: Recap lesson 2: 1926 – 1934 (with online self-marking quiz) China History IGCSE: The Long March 1934-35 China History IGCSE: Consequences of the Long March
2.	China History IGCSE: Boxer Rebellion Causes & Events
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2. China History IGCSE: Boxer Rebellion Causes & Events

(1)
China: Conflict, Crisis and Change 1900 – 1989. Designed for the Edexcel IGCSE Breadth Study but features a wide range of activities and approaches, and is in depth enough, that makes it excellent for all China history courses. It is a standalone SOW (e.g. you don’t need to refer to a text book) and each lesson is self-contained, with all the information and resources required to deliver at least a Good rated lesson if not an Outstanding one. Assessment & activity types are introduced and revisited based on a retrieval grid to ensure maximum learning and imbedding of skills and knowledge. Each lesson is estimated to take 45-60 minutes to complete but in my experience many can stretch over 2 or even 3 lessons depending on teacher judgement. Each lesson features as a minimum: Numeracy & Literacy challenges. Keywords (to add to a student glossary). EAL support sheets. Stretch and challenge activities. Teacher Quick Start Guide. Literacy support mats. Homework extension task mats. Context slide for the lesson. Part 1: Lessons included: China History IGCSE: Intro to China & Course Set Up. (with online self-marking quiz) China History IGCSE: Boxer Rebellion Causes & Events China History IGCSE: Boxer Rebellion Consequences & Reforms China History IGCSE: The 1911 Revolution China History IGCSE: 4th May Movement China History IGCSE: Sun Yet-Sen, Chiang Kai-Shek & Guomindang China History IGCSE: Recap Lesson 1: 1900 – 1926 (with online self-marking quiz) China History IGCSE: The United Front & The Communist Party China History IGCSE: Expeditions, Massacres and Exterminations 1926 – 1934 China History IGCSE: Recap lesson 2: 1926 – 1934 (with online self-marking quiz) China History IGCSE: The Long March 1934-35 China History IGCSE: Consequences of the Long March
Use of adjectives - Gothic Writing Skills SOW - English - Wolsey Academy 1/20
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Use of adjectives - Gothic Writing Skills SOW - English - Wolsey Academy 1/20

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English Writing Skills – KS3/EAL - Gothic SOW 20 lessons with a revision guide and an online end of unit test. SOW made initially for secondary school students in the UK. However, this SOW especially has had huge success in boosting grades in international schools because of its accommodation of various learning styles, engaging content, deep levels of differentiation and development of core skills. Lessons are as follows: Gothic Stories – to be apply to apply a range of adjectives. Sentence Structures - To investigate a variety of sentence structures and their effect on the reader Imaginative Sentences – To edit sentences and make them imaginative. Using the senses - To create an effect using senses in my writing. Using sound effects - To be able to identify and explain tension. Character descriptions - To explain the effect of the language chosen by the author Pathetic Fallacy - To apply pathetic fallacy Addams Family Punctuation - To create a character through punctuation Varied Sentences – To apply a variety of sentence styles. Introduction to poetry techniques - To analyse poetic techniques used Persuasive Techniques – Speaking and listening skills Persuasive techniques – speaking and listening presentation Genre conventions – To create your own gothic character Similes and Metaphors - To manipulate adventurous vocabulary, similes and metaphors to describe a haunted house. Understanding criteria - To understand the assessment criteria Planning extended writing - To plan a gothic story Extended Writing Assessment - To create a gothic story Poetry techniques – To analyse the language of a poem. Gothic poetry – To apply poetic techniques to your own poem. Gothic Filmn Review Gothic homework task grids (this homework works for the entire SOW and pupils complete at their own pace). WolseyAcademy.com, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission.
Sound effects in writing - Gothic Writing Skills SOW - English - Wolsey Academy 5/20
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Sound effects in writing - Gothic Writing Skills SOW - English - Wolsey Academy 5/20

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English Writing Skills – KS3/EAL - Gothic SOW 20 lessons with a revision guide and an online end of unit test. SOW made initially for secondary school students in the UK. However, this SOW especially has had huge success in boosting grades in international schools because of its accommodation of various learning styles, engaging content, deep levels of differentiation and development of core skills. Lessons are as follows: Gothic Stories – to be apply to apply a range of adjectives. Sentence Structures - To investigate a variety of sentence structures and their effect on the reader Imaginative Sentences – To edit sentences and make them imaginative. Using the senses - To create an effect using senses in my writing. Using sound effects - To be able to identify and explain tension. Character descriptions - To explain the effect of the language chosen by the author Pathetic Fallacy - To apply pathetic fallacy Addams Family Punctuation - To create a character through punctuation Varied Sentences – To apply a variety of sentence styles. Introduction to poetry techniques - To analyse poetic techniques used Persuasive Techniques – Speaking and listening skills Persuasive techniques – speaking and listening presentation Genre conventions – To create your own gothic character Similes and Metaphors - To manipulate adventurous vocabulary, similes and metaphors to describe a haunted house. Understanding criteria - To understand the assessment criteria Planning extended writing - To plan a gothic story Extended Writing Assessment - To create a gothic story Poetry techniques – To analyse the language of a poem. Gothic poetry – To apply poetic techniques to your own poem. Gothic Filmn Review Gothic homework task grids (this homework works for the entire SOW and pupils complete at their own pace). WolseyAcademy.com, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission.
Persuasive Language Techniques (S&L) Part 1 - Gothic Writing Skills SOW - Wolsey Academy 11/20
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Persuasive Language Techniques (S&L) Part 1 - Gothic Writing Skills SOW - Wolsey Academy 11/20

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English Writing Skills – KS3/EAL - Gothic SOW 20 lessons with a revision guide and an online end of unit test. SOW made initially for secondary school students in the UK. However, this SOW especially has had huge success in boosting grades in international schools because of its accommodation of various learning styles, engaging content, deep levels of differentiation and development of core skills. Lessons are as follows: Gothic Stories – to be apply to apply a range of adjectives. Sentence Structures - To investigate a variety of sentence structures and their effect on the reader Imaginative Sentences – To edit sentences and make them imaginative. Using the senses - To create an effect using senses in my writing. Using sound effects - To be able to identify and explain tension. Character descriptions - To explain the effect of the language chosen by the author Pathetic Fallacy - To apply pathetic fallacy Addams Family Punctuation - To create a character through punctuation Varied Sentences – To apply a variety of sentence styles. Introduction to poetry techniques - To analyse poetic techniques used Persuasive Techniques – Speaking and listening skills Persuasive techniques – speaking and listening presentation Genre conventions – To create your own gothic character Similes and Metaphors - To manipulate adventurous vocabulary, similes and metaphors to describe a haunted house. Understanding criteria - To understand the assessment criteria Planning extended writing - To plan a gothic story Extended Writing Assessment - To create a gothic story Poetry techniques – To analyse the language of a poem. Gothic poetry – To apply poetic techniques to your own poem. Gothic Filmn Review Gothic homework task grids (this homework works for the entire SOW and pupils complete at their own pace). WolseyAcademy.com, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission.
Sentence Types = Gothic Writing Skills SOW - English - Wolsey Academy 9/10
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Sentence Types = Gothic Writing Skills SOW - English - Wolsey Academy 9/10

(0)
English Writing Skills – KS3/EAL - Gothic SOW 20 lessons with a revision guide and an online end of unit test. SOW made initially for secondary school students in the UK. However, this SOW especially has had huge success in boosting grades in international schools because of its accommodation of various learning styles, engaging content, deep levels of differentiation and development of core skills. Lessons are as follows: Gothic Stories – to be apply to apply a range of adjectives. Sentence Structures - To investigate a variety of sentence structures and their effect on the reader Imaginative Sentences – To edit sentences and make them imaginative. Using the senses - To create an effect using senses in my writing. Using sound effects - To be able to identify and explain tension. Character descriptions - To explain the effect of the language chosen by the author Pathetic Fallacy - To apply pathetic fallacy Addams Family Punctuation - To create a character through punctuation Varied Sentences – To apply a variety of sentence styles. Introduction to poetry techniques - To analyse poetic techniques used Persuasive Techniques – Speaking and listening skills Persuasive techniques – speaking and listening presentation Genre conventions – To create your own gothic character Similes and Metaphors - To manipulate adventurous vocabulary, similes and metaphors to describe a haunted house. Understanding criteria - To understand the assessment criteria Planning extended writing - To plan a gothic story Extended Writing Assessment - To create a gothic story Poetry techniques – To analyse the language of a poem. Gothic poetry – To apply poetic techniques to your own poem. Gothic Filmn Review Gothic homework task grids (this homework works for the entire SOW and pupils complete at their own pace). WolseyAcademy.com, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission.
Extended Writing Assessment - Gothic Writing Skills SOW - Wolsey Acadmy 17/20
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Extended Writing Assessment - Gothic Writing Skills SOW - Wolsey Acadmy 17/20

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English Writing Skills – KS3/EAL - Gothic SOW 20 lessons with a revision guide and an online end of unit test. SOW made initially for secondary school students in the UK. However, this SOW especially has had huge success in boosting grades in international schools because of its accommodation of various learning styles, engaging content, deep levels of differentiation and development of core skills. Lessons are as follows: Gothic Stories – to be apply to apply a range of adjectives. Sentence Structures - To investigate a variety of sentence structures and their effect on the reader Imaginative Sentences – To edit sentences and make them imaginative. Using the senses - To create an effect using senses in my writing. Using sound effects - To be able to identify and explain tension. Character descriptions - To explain the effect of the language chosen by the author Pathetic Fallacy - To apply pathetic fallacy Addams Family Punctuation - To create a character through punctuation Varied Sentences – To apply a variety of sentence styles. Introduction to poetry techniques - To analyse poetic techniques used Persuasive Techniques – Speaking and listening skills Persuasive techniques – speaking and listening presentation Genre conventions – To create your own gothic character Similes and Metaphors - To manipulate adventurous vocabulary, similes and metaphors to describe a haunted house. Understanding criteria - To understand the assessment criteria Planning extended writing - To plan a gothic story Extended Writing Assessment - To create a gothic story Poetry techniques – To analyse the language of a poem. Gothic poetry – To apply poetic techniques to your own poem. Gothic Filmn Review Gothic homework task grids (this homework works for the entire SOW and pupils complete at their own pace). WolseyAcademy.com, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission.
3 . ICT > IGCSE > Edexcel > Unit 4 > ONLINE SERVICES > Transactional Data (Cookies)
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3 . ICT > IGCSE > Edexcel > Unit 4 > ONLINE SERVICES > Transactional Data (Cookies)

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A lesson for the ICT EDEXCEL: IGCSE Unit 4 Scheme of Work. 5 lessons in all that cover (it is by far the smallest of the 6 units in the GCSE). Types of Online Services Impact of the Internet Transactional Data Cloud Computing End of unit Revision & Test (with link to an online bespoke unit 4 Quiz) Each lesson comes with: A complete 5-minute lesson plan for that lesson. Literacy/Numeracy/Think settler Kagan Activity for keyword acquisition (Quiz-Quiz-Trade or Relay activity) A main activity dependent on the key topic. A plenary A set of lesson specific keyword cards A literacy extension mat An EAL keyword focus activity sheet WolseyAcademy.com, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. Hope it helps.
Business Plans -  Business Activity - IGCSE Business Studies - Unit 1 - 8 of 23
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Business Plans - Business Activity - IGCSE Business Studies - Unit 1 - 8 of 23

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This lesson is from a scheme of work that covers everything you need from module 1 of CIE Business Studies IGCSE: Business Activity. In total the Module 1 Scheme of Work includes: 10 case studies, 19 packs of flash cards, 17 Google Quizzes and 23 lesson PowerPoints. Hope it helps! The Economic Problem > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Specialisation > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. The Purpose of Business > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. The Economic Sectors > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Mixed Economy > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Mid-Topic Revision 1 > Lesson activities> >Key word flash cards pack>Google Quizzes Entrepreneurs > Lesson activities >Key word flash cards pack>Google Quiz. Business Plan > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Business Size > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Business Growth > Lesson activities> Key word flash cards pack>Google Quiz. Problems with Growth > Lesson activities> Key word flash cards pack>Google Quiz. Example Assessment>Lesson activities Mid-Topic Revision 2 > Lesson activities >Key word flash cards pack>Google Quizzes Mid-Topic Assessment>Lesson activities Mid-Topic Assessment Feedback>Lesson Activities Types of Business – Sole Traders and Partnerships > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Types of Business – Ltd and Plc > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Franchising > Lesson activities>Case Study >Key word flash cards pack>Google Quiz. Public Corporations > Lesson activities>Case Study >Key word flash cards pack Business Objectives > Lesson activities>Key word flash cards pack>Google Quiz. Stakeholder Objectives > Lesson activities> Google Quiz. Stakeholder Conflict > Lesson activities>Key word flash cards pack>Google Quiz. Unit 1: Business Activities > Keyword Flash card pack> Google Quizzes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission.
Business Studies – Marketing - Market Segments - 3 of 26
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Business Studies – Marketing - Market Segments - 3 of 26

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One lesson from a series of 26 lessons that take teachers and students all the way through the Marketing module of the Business Studies IGCSE. This section includes the role of marketing, the distinctions between niche and mass markets and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section. Each lesson contains a range of activities, all the content required, case studies to show application of knowledge, all resources needed appear in the one PowerPoint and it includes keyword flash cards for each lesson. They have been used very successfully over a number of years at a top International school. The lessons in the whole series are as follows: What is marketing? Market Changes Market Segments Product and Market Orientation Primary Market Research Secondary Market Research Creating and Presenting Market Research The Market Mix Product Types and Success Product Development Branding Packaging The Product Life Cycle Pricing Types Price Elasticity Advertising Sales Promotion Budgets & Sponsorship Technology & The Marketing Mix Distribution Channels Methods of Distribution Marketing Strategy Marketing and Law International Markets Flashcards and Revision Marketing Mock and Mark Schemes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.
Business Studies – Marketing - Primary Market Research - 5 of 26
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Business Studies – Marketing - Primary Market Research - 5 of 26

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One lesson from a series of 26 lessons that take teachers and students all the way through the Marketing module of the Business Studies IGCSE. This section includes the role of marketing, the distinctions between niche and mass markets and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section. Each lesson contains a range of activities, all the content required, case studies to show application of knowledge, all resources needed appear in the one PowerPoint and it includes keyword flash cards for each lesson. They have been used very successfully over a number of years at a top International school. The lessons in the whole series are as follows: What is marketing? Market Changes Market Segments Product and Market Orientation Primary Market Research Secondary Market Research Creating and Presenting Market Research The Market Mix Product Types and Success Product Development Branding Packaging The Product Life Cycle Pricing Types Price Elasticity Advertising Sales Promotion Budgets & Sponsorship Technology & The Marketing Mix Distribution Channels Methods of Distribution Marketing Strategy Marketing and Law International Markets Flashcards and Revision Marketing Mock and Mark Schemes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.
Business Studies – Marketing - Creating and Presenting Market Research 7/26
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Business Studies – Marketing - Creating and Presenting Market Research 7/26

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One lesson from a series of 26 lessons that take teachers and students all the way through the Marketing module of the Business Studies IGCSE. This section includes the role of marketing, the distinctions between niche and mass markets and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section. Each lesson contains a range of activities, all the content required, case studies to show application of knowledge, all resources needed appear in the one PowerPoint and it includes keyword flash cards for each lesson. They have been used very successfully over a number of years at a top International school. The lessons in the whole series are as follows: What is marketing? Market Changes Market Segments Product and Market Orientation Primary Market Research Secondary Market Research Creating and Presenting Market Research The Market Mix Product Types and Success Product Development Branding Packaging The Product Life Cycle Pricing Types Price Elasticity Advertising Sales Promotion Budgets & Sponsorship Technology & The Marketing Mix Distribution Channels Methods of Distribution Marketing Strategy Marketing and Law International Markets Flashcards and Revision Marketing Mock and Mark Schemes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.
Business Studies – Marketing - Product Types and Success - 9 of 26
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Business Studies – Marketing - Product Types and Success - 9 of 26

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One lesson from a series of 26 lessons that take teachers and students all the way through the Marketing module of the Business Studies IGCSE. This section includes the role of marketing, the distinctions between niche and mass markets and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section. Each lesson contains a range of activities, all the content required, case studies to show application of knowledge, all resources needed appear in the one PowerPoint and it includes keyword flash cards for each lesson. They have been used very successfully over a number of years at a top International school. The lessons in the whole series are as follows: What is marketing? Market Changes Market Segments Product and Market Orientation Primary Market Research Secondary Market Research Creating and Presenting Market Research The Market Mix Product Types and Success Product Development Branding Packaging The Product Life Cycle Pricing Types Price Elasticity Advertising Sales Promotion Budgets & Sponsorship Technology & The Marketing Mix Distribution Channels Methods of Distribution Marketing Strategy Marketing and Law International Markets Flashcards and Revision Marketing Mock and Mark Schemes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.
Business Studies – Marketing - Product Development - 10 of 26
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Business Studies – Marketing - Product Development - 10 of 26

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One lesson from a series of 26 lessons that take teachers and students all the way through the Marketing module of the Business Studies IGCSE. This section includes the role of marketing, the distinctions between niche and mass markets and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section. Each lesson contains a range of activities, all the content required, case studies to show application of knowledge, all resources needed appear in the one PowerPoint and it includes keyword flash cards for each lesson. They have been used very successfully over a number of years at a top International school. The lessons in the whole series are as follows: What is marketing? Market Changes Market Segments Product and Market Orientation Primary Market Research Secondary Market Research Creating and Presenting Market Research The Market Mix Product Types and Success Product Development Branding Packaging The Product Life Cycle Pricing Types Price Elasticity Advertising Sales Promotion Budgets & Sponsorship Technology & The Marketing Mix Distribution Channels Methods of Distribution Marketing Strategy Marketing and Law International Markets Flashcards and Revision Marketing Mock and Mark Schemes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.
Business Studies – Marketing - The Product Life Cycle - 13 of 26
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Business Studies – Marketing - The Product Life Cycle - 13 of 26

(0)
One lesson from a series of 26 lessons that take teachers and students all the way through the Marketing module of the Business Studies IGCSE. This section includes the role of marketing, the distinctions between niche and mass markets and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section. Each lesson contains a range of activities, all the content required, case studies to show application of knowledge, all resources needed appear in the one PowerPoint and it includes keyword flash cards for each lesson. They have been used very successfully over a number of years at a top International school. The lessons in the whole series are as follows: What is marketing? Market Changes Market Segments Product and Market Orientation Primary Market Research Secondary Market Research Creating and Presenting Market Research The Market Mix Product Types and Success Product Development Branding Packaging The Product Life Cycle Pricing Types Price Elasticity Advertising Sales Promotion Budgets & Sponsorship Technology & The Marketing Mix Distribution Channels Methods of Distribution Marketing Strategy Marketing and Law International Markets Flashcards and Revision Marketing Mock and Mark Schemes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.
Business Studies – Marketing - Pricing Types - 14 of 26
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Business Studies – Marketing - Pricing Types - 14 of 26

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One lesson from a series of 26 lessons that take teachers and students all the way through the Marketing module of the Business Studies IGCSE. This section includes the role of marketing, the distinctions between niche and mass markets and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section. Each lesson contains a range of activities, all the content required, case studies to show application of knowledge, all resources needed appear in the one PowerPoint and it includes keyword flash cards for each lesson. They have been used very successfully over a number of years at a top International school. The lessons in the whole series are as follows: What is marketing? Market Changes Market Segments Product and Market Orientation Primary Market Research Secondary Market Research Creating and Presenting Market Research The Market Mix Product Types and Success Product Development Branding Packaging The Product Life Cycle Pricing Types Price Elasticity Advertising Sales Promotion Budgets & Sponsorship Technology & The Marketing Mix Distribution Channels Methods of Distribution Marketing Strategy Marketing and Law International Markets Flashcards and Revision Marketing Mock and Mark Schemes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.
Business Studies – Marketing - Advertising, 16 of 26
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Business Studies – Marketing - Advertising, 16 of 26

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One lesson from a series of 26 lessons that take teachers and students all the way through the Marketing module of the Business Studies IGCSE. This section includes the role of marketing, the distinctions between niche and mass markets and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section. Each lesson contains a range of activities, all the content required, case studies to show application of knowledge, all resources needed appear in the one PowerPoint and it includes keyword flash cards for each lesson. They have been used very successfully over a number of years at a top International school. The lessons in the whole series are as follows: What is marketing? Market Changes Market Segments Product and Market Orientation Primary Market Research Secondary Market Research Creating and Presenting Market Research The Market Mix Product Types and Success Product Development Branding Packaging The Product Life Cycle Pricing Types Price Elasticity Advertising Sales Promotion Budgets & Sponsorship Technology & The Marketing Mix Distribution Channels Methods of Distribution Marketing Strategy Marketing and Law International Markets Flashcards and Revision Marketing Mock and Mark Schemes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.
Business Studies – Marketing - Price Elasticity, 15 of 26
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Business Studies – Marketing - Price Elasticity, 15 of 26

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One lesson from a series of 26 lessons that take teachers and students all the way through the Marketing module of the Business Studies IGCSE. This section includes the role of marketing, the distinctions between niche and mass markets and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section. Each lesson contains a range of activities, all the content required, case studies to show application of knowledge, all resources needed appear in the one PowerPoint and it includes keyword flash cards for each lesson. They have been used very successfully over a number of years at a top International school. The lessons in the whole series are as follows: What is marketing? Market Changes Market Segments Product and Market Orientation Primary Market Research Secondary Market Research Creating and Presenting Market Research The Market Mix Product Types and Success Product Development Branding Packaging The Product Life Cycle Pricing Types Price Elasticity Advertising Sales Promotion Budgets & Sponsorship Technology & The Marketing Mix Distribution Channels Methods of Distribution Marketing Strategy Marketing and Law International Markets Flashcards and Revision Marketing Mock and Mark Schemes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.
Business Studies – Marketing - Budgets & Sponsorship, 18 of 26
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Business Studies – Marketing - Budgets & Sponsorship, 18 of 26

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One lesson from a series of 26 lessons that take teachers and students all the way through the Marketing module of the Business Studies IGCSE. This section includes the role of marketing, the distinctions between niche and mass markets and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section. Each lesson contains a range of activities, all the content required, case studies to show application of knowledge, all resources needed appear in the one PowerPoint and it includes keyword flash cards for each lesson. They have been used very successfully over a number of years at a top International school. The lessons in the whole series are as follows: What is marketing? Market Changes Market Segments Product and Market Orientation Primary Market Research Secondary Market Research Creating and Presenting Market Research The Market Mix Product Types and Success Product Development Branding Packaging The Product Life Cycle Pricing Types Price Elasticity Advertising Sales Promotion Budgets & Sponsorship Technology & The Marketing Mix Distribution Channels Methods of Distribution Marketing Strategy Marketing and Law International Markets Flashcards and Revision Marketing Mock and Mark Schemes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.
Business Studies – Marketing - Sales Promotion, 17 of 26
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Business Studies – Marketing - Sales Promotion, 17 of 26

(0)
One lesson from a series of 26 lessons that take teachers and students all the way through the Marketing module of the Business Studies IGCSE. This section includes the role of marketing, the distinctions between niche and mass markets and the techniques of market segmentation. The methods and importance of market research are covered. The central role of the marketing mix, i.e. the four Ps, is made clear. Marketing strategies to influence consumer decisions at home and in new foreign markets are the final topics in this section. Each lesson contains a range of activities, all the content required, case studies to show application of knowledge, all resources needed appear in the one PowerPoint and it includes keyword flash cards for each lesson. They have been used very successfully over a number of years at a top International school. The lessons in the whole series are as follows: What is marketing? Market Changes Market Segments Product and Market Orientation Primary Market Research Secondary Market Research Creating and Presenting Market Research The Market Mix Product Types and Success Product Development Branding Packaging The Product Life Cycle Pricing Types Price Elasticity Advertising Sales Promotion Budgets & Sponsorship Technology & The Marketing Mix Distribution Channels Methods of Distribution Marketing Strategy Marketing and Law International Markets Flashcards and Revision Marketing Mock and Mark Schemes Wolsey Academy, a non-profit resource provider, directs all profits to various charities, including refugee support, youth sports, educational programs, and carbon capture, achieving a carbon-negative status. Explore our site for resources and free history role-playing games loved by students. Thank you for your dedication to teaching and for supporting our mission. #BetterTeachingBetterPlanet We hope it helps.