zip, 4.78 MB
zip, 4.78 MB
jpg, 81.63 KB
jpg, 81.63 KB
jpg, 215.14 KB
jpg, 215.14 KB
jpg, 208.41 KB
jpg, 208.41 KB
jpg, 250.06 KB
jpg, 250.06 KB
jpg, 305.65 KB
jpg, 305.65 KB

This lesson is the second part of ‘The market’ and learners first consolidate knowledge from last lesson on market size and share through a group activity, students are in pairs representing a businesss within a market and must calculate their own market shares as well as the whole market.

We then go on to looking at mass and niche markets, with real life examples that students are familiar with. Students have the opportunity to apply this knowledge to a case study on a high end luxury manufacturer - an 8 mark question with structure guidance and a concise model answer for students to look at before peer assessing with marking grids. We look at risk vs uncertainty before finishing with a box plenary.

Colourful, concise and engaging slides!

Thank you

Get this resource as part of a bundle and save up to 44%

A bundle is a package of resources grouped together to teach a particular topic, or a series of lessons, in one place.

Reviews

Something went wrong, please try again later.

This resource hasn't been reviewed yet

To ensure quality for our reviews, only customers who have purchased this resource can review it

Report this resourceto let us know if it violates our terms and conditions.
Our customer service team will review your report and will be in touch.