docx, 2.67 MB
docx, 2.67 MB
pptx, 11.24 MB
pptx, 11.24 MB

This is a complete lesson which includes a teacher PowerPoint and a student worksheet written by Sarah Hilton for Revisionstation and it covers the following topics:

Purpose of market research
To collect information
Why businesses conduct market research
Methods of market research to include primary and secondary
Uses of market research information that may help decision making
Qualitative and quantitative market research
manipulate and interpret data from tables and charts
identify market size and market share

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