docx, 7.09 KB
docx, 7.09 KB
pptx, 747.52 KB
pptx, 747.52 KB

This full lesson, with companion handout, covers Marketing Plans as part of Learning Aim C for Unit 2: Developing a Marketing Campaign.

Areas covered include;

  • Planning a marketing campaign
  • Marketing aims and objectives
  • SMART objectives
  • Marketing Plans (includes template for learners)

Learners are given a variety of tasks in this lesson to consolidate learning.

Images removed for copywrite reasons, you will need to add your own images e.g. business logos.

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