Edexcel Business - Sales Forecasting

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 2.2.1. Sales Forecasting. This PowerPoint presentation looks at the topic of sales forecasting. It considers the purpose of firms generating sales forecasts and then looks at the factors affecting forecasts including economic variables, changing consumer trends and the actions of competitors. It concludes by looking at the difficulties of sales forecasting. Note this does not consider the quantitative aspects of sales forecasting which is covered in Theme 3 of the course. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.