Marketing Mix - Point of Sale Promotion - FREE Worksheet & Youtube Video - GCSE Business Studies

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Overview:
In this video, we delve into the world of point-of-sale promotions, a key aspect of the marketing mix. You’ll meet Jack Fullyard, National Promotions Manager for Greenly’s, and join him and his team as they brainstorm ideas to attract more customers to the store. From loss leaders to on-pack competitions, you’ll learn about the different types of point-of-sale promotions and how they can impact sales.

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