pptx, 3.23 MB
pptx, 3.23 MB

This PowerPoint resource, meticulously designed to align with the Cambridge International AS & A Level Business, allows students to experience the diverse and dynamic world in which businesses exist. This topic focuses on how a company finds out the needs of potential customers and provides for them. Candidates will develop an understanding of the marketing mix. Candidates will have the opportunity to study one or more of the marketing mix elements in further depth and develop the skills to recommend a suitable marketing mix for a business in a specific context.

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