This full lesson covers C1 of Unit 17: Digital Marketing. The lesson is highly practical and is centered around a new fitness clothing brand. Areas covered include;
- Setting objectives
- Target segment
- Brand persona
- Competition
- Resource identification
- Implementation planning and testing
- Measurement against targets
Images removed for copywrite reasons, you will need to add your own images e.g. business logos.
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BTEC Level 3 Business Unit 17: Digital Marketing Full Unit
This bundle fully covers Learning Aims A/B/C for Unit 17: Digital Marketing. The bundle contains PowerPoints for each Learning Aim.
BTEC Level 3 Business Unit 17: Digital Marketing Learning Aim C (Full)
This bundle fully covers Learning Aim C of Unit 17: Digital Marketing. This includes; C1 - Marketing Planning Process C2 Integration in the Wider Marketing Mix The lessons are highly practical and interactive to engage your learners.
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