Specification Unit 9 Principles of Marketing Topic A.3 Principles of branding Understand the benefits to a business of building brands, including extensions, value and personality Resource Includes PowerPoint Worksheet Worksheet Answers

This resource is an 8 page workbook for level 2 students. It covers : • Start up costs • Operating (running costs) • Fixed costs • Variable costs • Direct costs • Indirect costs There are brief recap notes and worked examples provided plus questions for learners to attempt. An answer book is also provided. The resource is used for my Level 2 BTEC First Business students studying Unit 2 Finance for Business. It could be used for GCSE or other level 2 qualifications.

A mock exam for Unit 2 Finance for Business for BTEC Firsts level 1/2 Resource contains 18 question exam paper including multple choices and 8 mark essay type question. The resources also contains answers - mark scheme for each question.

A class activity where students Create a trial balance Identify whether items go to Trading, Profit and Loss Account or Balance Sheet Create a Trading, Profit and Loss Account Creat a Balance Sheet Resources contains PowerPoint to introduce the Scenario and Task Excel Spreadsheet containing templates for Trading, Profit and Loss Account and Balance Sheet Excel Spreadsheet containing answers Word document containing templates for Trial Balance, Trading, Profit and Loss Account and Balance Sheet for learner who may not have access to a computer. This could be used for BTEC Business Studies for P4 criteria for Unit 5 - Business Accounting

A resource which was originally designed as a class activity for BTEC level 2 learners but can be used as part of a tutorial lesson on career planning. The resource contains a lesson powerpoint - includes discussion on job versus career - skills audit activity and career development planning activity. Worksheet templates are provided for the skills audit and career planning activity. If used with BTEC level 2 learners, then the resource will help learners prepare for learning aim C and criteria 1C.6 - Produce, with guidance, a personal career development plan (learners can use templates for assessment ) 2C.P6 Produce a realistic personal career development plan (learners will need to create their own template but can use templates included as part of a lesson activity) 2C.M5 Produce a realistic personal carer development plan showing independent research and planning (learners will research and design own career plan and research their career paths independently)

Teaching Materials for UNIT 1: INTRODUCTION TO ESPORTS Learning aim A: Understand the organisation of Esports and traditional sports industries in the UK and globally A1 Organisation and structure of Esports in the UK Includes Powerpoint containing notes and class activities for Definition of esports and its classification under UK law. Involvement of the UK Government, e.g. Department for Digital, Culture, Media & Sport (DCMS). British Esports Association. Esports and the wider video game industry. The Association for UK Interactive Entertainment (Ukie). The National University Esports League (NUEL). National Student Esports (NSE). Commercial versus not-for-profit organisations. Tournament organisers, e.g. ESL, Gfinity, epic.LAN, GAME/Insomnia.

Client Brief for learners to use to create their own website Learners to create a new website for a recently refurbished Gastro Pub / Restaurant called “The Stag” Task broken down into 3 mini tasks for learners Picture resources included for students to use in their website design.

Breakeven Workbook for BTEC First Business Level 1 / 2 - Unit 2 Finance for Business. The resource also includes an answer booklet. Includes the following: • How to define breakeven • How to interpret a breakeven chart • How to calculate breakeven using a formula • How to analyse the effect on breakeven if sales or costs change. Can also be used for GCSE or any other Level 2 Business course. Ideal as homework or revision activity.

An interactive PowerPoint quiz for BTEC Level 1/ Level 2 First Award in Business - Unit 2 Finance for Business. Contains 10 Multiple choice questions structured in the same layout as online the test. If the wrong answer is selected feedback is provided as to why the answer is wrong before returning the class back to the question to re-attempt. Can be used as part of a revision lesson or placed on a VLE to help students to revise as part of private study.

This spreadsheet contains the following: A Balance Sheet Template A Profit and loss Template Accounting ratios automatically calculated for Gross Profit Margin Net Profit Margin ROCE Current Ratio Quick Ratio Creditor Payment Period Debtors Collection Period Stock Turnover A sheet to enter data from periods accounting periods and industry standard Graph showing Efficiency Ratios (2 years data against industry standard) Graph showing profit ratios (2 years data against industry standard) Graph showing Liquidity Ratios (2 years data against industry standard)

A BTEC Level 1/Level 2 First Award in Business mock exam for unit 2 Finance for Business. A mock exam which follows the structure of the year tests. 18 questions in total 2 X 8 mark questions Mutliple choice questions Break even and cash flow calculations The resource also contains answers with details on how the marks are allocated for the larger 8 questions.

A worksheet for GCSE Business or Level 2 BTEC Business students. The worksheet can be used for revision or a cover lesson. The worksheet contains: A student self reflection activity to determine prior knowledge A one page revision summary of key information for this topic Five tasks for students to complete including: a definition task an internal / external sources of finance task a matching activity to reinforce understanding of advantages and disadvantages of various sources of finance a mini case study which requires students to write an email incorporating all they have learnt about the topic. By the end of the worksheet students can: Define all major sources of finance Identify which sources are internal and external Identify which sources of finance are short, medium or long term sources Provide advantages and disadvantages for each main source of finance Apply their knowledge to a case study Make recommendations to a business to help them select the most appropriate source of finance. The activity also includes the answer sheet for all five tasks. If you need to discuss the resource please contact me - businessteacher@yahoo.com

This is a resource I use for BTEC Level 2 Unit 8 Recruitment, Selection and Employment as a class activity to help students gain skills in completing an application form. The document is 4 pages long and contains sections on Post Applied for Personal details Education and Training Employment History Supporting Statement References The resource could also be used for school wide sessions on employability.

Lesson on Other Types of Markets for BTEC First Business - Unit 9 Principles of Marketing Topic covers Goods and Services Markets Capital and Consumer Goods Markets Niche and Mass Markets Consumers and customers Resource Contains Lesson power Worksheet Worksheet answers Links to Specification for BTEC First Business -Unit 9 Principles of Marketing Topic A.2 What is a market? Understand the difference between: customer and consumer goods and services markets capital and consumer goods markets Be able to identify and define: niche and mass markets market and product orientated businesses

Lesson / Revision for Corporate Objectives and SMART Objectives Linked to BTEC Business Unit 9 Principles of Marketing Learning Aim A.1 Principles of marketing Contains PowerPoint with notes and links to work sheet Answer sheet provided

An example submission to discuss with students to help them structure their report and understand grading criteria. Example is for Assignment 1 Developing and Esports Idea Task 2 - Electronic Report on an Esports Enterprise Idea Contains a complete report with notes to the side to indicate where assessment criteria is potentially being met. Links to criteria B.P3 Interpret findings from the market research activities undertaken to meet the specific objectives for an esports enterprise idea. B.P4 Develop a credible esports enterprise idea through the use of primary and secondary research activities that meets selected objectives B.M1 Analyse the findings of the market research activities to meet the specific objectives for an esports enterprise idea. B.D2 Evaluate market research data to meet specific objectives by validating findings for an esports enterprise idea.

Lesson explaining the 3 different business models The Sales Model The Advertising Model The Marketing Model Qualification For Unit 9 Principles of Marketing - BTEC First Business Topic A.2 What is a market? Understand different types of business model including marketing, sales and advertising Resource Contains: PowerPoint Worksheet Worksheet Answers

Unit 3: Enterprise and Entrepreneurship in Esports Learning Aim – A1 Esports Enterprises and Purpose PowerPoint covering key information for Learning Aim A1 Covers material on : Different types of esports enterprise, including Playing Product Analytics Marketing Management Content Support Types of Enterprise Legal Formats Compliance Purpose of business Includes task to prepare for assignment on last slide. Images removed for copywrite reasons, you will need to add your own images e.g. business logos. Images used from pixabay.com are royalty free.

A PowerPoint, Worksheet and Answer sheet for GCSE Edexcel - Spotting a business Opportunity - Customer Needs

A lesson on Business Orientation for Unit 9 Principles of Marketing - BTEC First Market-Orientated Businesses Product-Orientated Businesses Resource includes PowerPoint Worksheet Answers to Worksheet Topic A.2 What is a market? Understand how orientation of a business affects its choice of marketing, sales or advertising model