This case study for SWOT and PESTLE is designed using a gay married couple as the business owners who are setting up a business specialising in LGBT events.
This case study is a great way to embed equality and diversity in the classroom while your learners use their knowledge in a practical way.
Learners must produce a SWOT and PESTLE analysis for the business and then create a visual representation of the strategy for the business owners.
This case study is suitable for GCSE, A Level and BTEC as well as any other business related courses.
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