Blended learning resource for delivery of the CNAT Enterprise and Marketing coursework - RO68 for 2024-25 delivery - Task 1.
Task 1 - Conducting Market Research
A - Outline purpose of market research
B - Choose appropriate market research tools
C - Select and justify sampling method
D - Primary research - Survey
E - Primary research - Interview
F - Secondary research - Competitor Research
G - Collate market research
H - Review the results of market research
I - Summary of success of market research methods
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