EDEXCEL BTEC Business Level 3 Unit 7 Business Decision Making COMPLETE LEARNING AIM C POWERPOINTS

This is a 27-slide PowerPoint which covers the entire LEARNING AIM C of Unit 7 - BUSINESS DECISION MAKING.

There are 8 Learning Aims in total and are covered in 8 separate PowerPoints, making it easier to put together a teaching programme for the whole Unit.

**Teachers will be required to do no other work. These PowerPoints include questions and activities as well as videos and they have been written by a BTEC Moderator and used with hundreds of students across the years.
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There is about 180 minutes worth of teaching in this PowerPoint.

The PowerPoint is divided into four main sections:

Types of Research: This section covers both primary and secondary research methods. Primary research includes sales figures, customer data, surveys, mystery shoppers, and focus groups.

Competitor Analysis: This section emphasizes the importance of keeping a close eye on competitors. It discusses how businesses analyze the effect of competitors on their products or services, pricing strategies, location, and the use of comparison websites.

Trends: This section explains how analysts search for trends in data over varying periods of time. It covers economic trends, market trends, and social trends, and how these trends impact business decisions.

Marketing Plan: The final section discusses the components of a marketing plan, which can be devised in various formats. It introduces the 7P’s of marketing: Product, Price, Promotion, Place, People, Process, and Physical environment.

The presentation also includes activities and videos to help understand competitor analysis and the application of the 7P’s in real-world scenarios.

**Please look out for the other PowerPoints which cover the whole of Unit 7.

Discounted bundle: buy all PowerPoints and get a discounted rate of 33% off!**