This lesson introduces learners to different target markets by playing songs and asking who they are targeted to, followed by asking who specific products are aimed at (see in preview) engaging examples of different segments shown with benefits. Two 3 mark questions with an answer to self assess.
Whole class, group and individual activity on creating market maps for different industries.
Colourful, concise and engaging slides!
Thank you
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Edexcel GCSE Business - Theme 1 - 1.2 Spotting a business opportunity
This 4 lesson bundle covers: 1.2.1 Customer needs 1.2.2 Market research 1.2.3 Market segmentation 1.2.4 The competitive environment Filled with real life examples, case studies, questions and modelled answers to improve exam practice. All you need - open the powerpoint, run through it, and deliver quality lessons whilst saving precious time. Colourful, concise and engaging slides! - all files in zip folder. Thank you
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Edexcel GCSE Business - Theme 1 (FULL bundle updated for 2021)
A complete bundle, updated for 2021 with more engaging and colourful slides to cater for remote learning needs. The highest quality, unrivalled lesson experiences from start to finish. This bundle is filled with real life examples, scenarios, individual and group activities, exam style questions with model answers so students can self or peer assess from looking at the board. Engage your learners and improve their exam skills at the same time, rather than just going through theory slide after slide. Thank you
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