Importing Exporting and Sourcing in Global Marketing Lecture

Importing Exporting and Sourcing in Global Marketing Lecture
Few countries have witnessed economic growth as sustained and incredible as the East-Asian countries over the last 30 years. If the 21st century will be defined as the Asian Century, then the key to this achievement can be traced back to Japan’s recipe for economic success. Soon after 1860, when the country was forced to open up, Japan’s traditional cotton textile industry was wiped out by European goods. By 1914, however, the country was selling half of its automated cotton-spinner produced yarn abroad, accounting for about a quarter of the global cotton yarn exports.

Importing Exporting and Sourcing in Global Marketing Lecture is very important. With the help of this teaching resources you will be able to explain your students what is it Importing Exporting and Sourcing in International Marketing. This Importing Exporting and Sourcing in Global Marketing teaching resources will suite any teacher/lecturer or tutor who is going or planning to conduct Importing Exporting and Sourcing in Global Marketing Lecture or Seminar.

LEARNING OBJECTIVES OF THE LECTURE:

1 Compare and contrast export selling and export marketing.

2 Identify the stages a company goes through, and the problems it is likely to encounter, as it gains experience as an exporter.

3 Describe the various national policies that pertain to exports and imports.

4 Explain the structure of the Harmonized Tariff System.

5 Describe the various organizations that participate in the export process.

6 Identify home-country export organization considerations.

7 Identify market-country export organization considerations.

8 Discuss the various payment methods that are typically used in trade financing.

9 Identify the factors that global marketers consider when making sourcing decisions.

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