This set of resources includes around 8 lessons, with a mix of activities to consolidate learning as well as exam style question practice with answers. The following areas are covered:
2.1 The role of marketing
2.2 Market research
2.3 Market segmentation
2.4 The marketing mix
All you need - open the powerpoint, run through it, and deliver quality lessons whilst saving precious time. Colourful, concise and engaging slides! - all files in zip folder.
Thank you
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The resource is okay but a little bit slap dash in that it has all just been cut out of Prezi and pasted onto PowerPoint meaning that there are lots of blemishes on the PowerPoint with shape outlines. The lessons are also quite busy adding to the extraneous load of the learner and risking cognitive overload.
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